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Cultivated meat in AustraliavGeorge Peppou, CEO, Matt Kean, NSW Treasurer, Tim Noakesmith, Cofounder

Vow's CEO George Peppou (left) Matt Kean, NSW Treasurer, and Tim Noakesmith, Vow's co-founder (right) © Vow

Cultivated Meat

Vow Says it Has Opened the Largest Cultivated Meat Facility in the Southern Hemisphere

Vow announces it has officially opened its Factory 1 in the presence of the New South Wales Treasurer and Energy Minister Matt Kean. The Australian cultivated meat startup states this is the largest cultivated facility both in Australia and the entire Southern Hemisphere. Vow claims that Factory 1 can produce 30 tonnes of meat annually and that this makes it the largest of its kind in the entire hemisphere. The company also announces that its Factory 2, with capability to produce 100x this scale, is already under development. Cultivated quail? Located in Alexandria, Sydney; Factory 1 has already produced successful runs of cultivated meat. The company says that its first product will soon be revealed to the world, which has been reported as being a …


DSM life's Omega


Algae, Microalgae & Seaweed

DSM’s “Game-Changing” Vegan Omega-3 Oil Gets EU Regulatory Approval

DSM announces that its life’s™OMEGA product, an algae-derived source of DHA and EPA omega-3 fatty acids, has been approved for use in meat and fish alternatives by the European Commission across the European Union. DSM claims that life’s™OMEGA is the first commercially available single-source, algae-derived vegan omega-3 oil in the EU. According to DSM, life’s™OMEGA is a significant development for the plant-based industry because it will allow food manufacturers to improve the nutritional profile of fish and meat alternatives with EPA and DHA omega-3 fatty acids similar to those in fish, and “opens an opportunity for the next generation of nutritious plant-based alternatives”. Gilbert Verschelling, director of business development & innovation, savory ingredients at DSM, said: “The regulatory approval of life’s™OMEGA in the EU is a game-changer for …




Studies & Numbers

New Givaudan Research Reveals Future of Alt Protein Technologies

Givaudan has published new data from its Plant Attitude research, revealing the future of alt protein technologies. Conducted in collaboration with UC Berkley, the research examines the latest innovations in the landscape, including a review of the technologies used to make alt protein products. These include extrusion (both dry and wet), 3D printing, cultivated meat, and mycelium biomass fermentation. The benefits, challenges, and potential of each method are comprehensively explored. The research also investigates the reasons behind the growing demand for alt protein. According to Givaudan, 71% of global consumers believe it is healthier to eat less meat, while 57% are concerned about animal welfare. In terms of sustainability, 73% of food-related greenhouse gas emissions are caused by animal agriculture and 70% more food will …


Reebok/ National Geographic Shoe Collection


Fashion, Design & Beauty

Reebok and National Geographic Launch Vegan Shoe Collection Inspired by Endangered Species

British athletic wear company Reebok and National Geographic have partnered to launch a new footwear collection inspired by the world’s endangered species, including the Nano X2 Grow and Club C 85 Vegan. Debuting Oct. 4th, the collection is also influenced by National Geographic’s award-winning visual storytelling and is made without any animal-based products. The collection features the following designs: Club C 85 Vegan – A version of the Club C shoe that honors sixteen endangered species with unique patterns dedicated to different animals, including the Galapagos Penguin, Black Rhino, Eastern Gorilla, Ring-tailed Lemur and Fiji Banded Iguana. Nano X2 Grow “Formidable Species”  – A plant-based version of Reebok’s popular Nano X2 training shoes, featuring patterns showcasing such as the Grizzly Bear, Puffer Fish, Poison Dart …



Image courtesy Jeremy Coller Foundation

Studies & Numbers

Report Analyses Impact of Lab-Based Vs. Food-Based Imagery on Perceptions of Cultivated Meat

A new ProVeg report addresses how the ways in which images in the media have a significant influence on consumer acceptance and perceptions of cultivated meat. Interestingly, 62% of respondents in the UK show an interest in purchasing cultivated meat regardless of the type of images seen. The report, which can be downloaded here, is based on a survey of 750 people in the UK and looks into consumer attitudes and understanding of cultivated meat, based on exposure to different images, and provides clear recommendations to brands and media alike on presenting cellular agriculture products to the public.  Presenting an accurate image “Consumers frequently see lab-based images associated with cultured meat across different media. However, the existing photos tagged as cultured or lab-grown meat on …


La Vie anniversary

© La Vie

Company News

La Vie Celebrates 12 Months of Incredible Success in France and Beyond

French startup La Vie, well known for its next generation plant-based pork products, this week celebrates a year of successful operations, from record fundraising, multiple awards and successful partnerships with restaurant chains in France and throughout Europe. Yesterday La Vie announced the launch of celebrations on its social networks, reaffirming its mission: to bring together all consumers with its healthier, more sustainable and pleasure-filled alternatives to intensive farming. Here we list the startup’s incredible achievements over the past year. October 4, 2021: Official launch of La Vie™ at the SIRHA in Lyon, after 3 years of R&D and more than 5,000 recipe trials. October 2021: Plant-based lardons climb to the top of the podium at the Plant Food Trophies. Prior to this victory, La Vie …


HealthyCell supplements

© HealthyCell

Business Wire

Insights on the Vegan Supplements Global Market to 2027 – Shifting Consumer Inclinations Toward a Healthier Lifestyle is Driving Growth

DUBLIN–(BUSINESS WIRE)–The “Vegan Supplements Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027” report has been added to ResearchAndMarkets.com’s offering. The global vegan supplements market reached a value of US$ 6.97 Billion in 2021. Looking forward, the publisher expects the market to reach a value of US$ 10.88 Billion by 2027, exhibiting a CAGR of 7.7% during 2021-2027. Companies Mentioned Aloha Inc. Amway Corp. Deva Nutrition LLC DuPont de Nemours Inc. Eversea Inc. HTC Health Jarrow Formulas Inc. Nestle S.A. NOW Foods Nutrazee Ora Organic PepsiCo Inc. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use sectors. These insights are included in the report …


cultivated foie gras

© Gourmey

Investments & Acquisitions

France’s Gourmey Raises €48M to Build Cultivated Foie Gras Facility

French startup Gourmey has secured €48 million in Series A funding to further develop its cultivated foie gras. The round was led by Earlybird Venture Capital, with participation from others including Keen Venture Partners, Omnes Capital, and Discovery. The company will use the funding to open a 46,000-square-foot R&D and production site in Paris, which will be the largest cultivated meat facility in Europe. Additionally, Gourmey plans to significantly expand its team. While the initial focus is on foie gras, Gourmey eventually plans to use its technology to produce other kinds of cultivated poultry meat. Ethical foie gras Many consumers, even those who are not vegetarian or vegan, avoid conventional foie gras due to its association with animal cruelty. In some countries, such as the …


luxury handmade mince pies


Sweets & Snacks

OGGS Relaunches Vegan Luxury Handmade Mince Pies for the Festive Season

British bakery and egg alternatives brand OGGS has relaunched its much-loved Vegan Luxury Handmade Mince Pies at over 700 Tesco stores. The mince pies feature plant-based pastry filled with spiced brandy-laced mincemeat. In 2019, they won iCrossing’s yearly Mince Pie taste test, beating competition from Tesco, Waitrose, M&S, and Sainsbury’s. The pies are also sustainably packaged in 100% recycled plastic. OGGS products OGGS debuted its vegan cakes in 2019, followed by aquafaba-based egg alternatives the following year. More recently, the brand introduced Scrambled OGGS, which is said to be the UK’s best-performing egg alternative and has recently been rolled out at over 500 Sainsbury’s stores nationwide. OGGS has also entered into food service partnerships, collaborating with Bella Italia at the beginning of the year to …


Plant-Based Egg Substitute


Products & Launches

PURIS Launches AcreMade Plant-Based Egg Made From Upcycled Peas

PURIS, a leading supplier of pea protein in North America, announces the launch of its first consumer brand: AcreMade plant-based eggs. Its debut product, the Plant-Based Egg Substitute, is a shelf-stable powder that can be scrambled, cooked or baked.  Described as a “game-changer” for egg-based cooking, AcreMade’s Plant-Based Eggs are nutritionally comparable to traditional eggs with 5 grams of protein per serving and zero grams of cholesterol. The eggs are also free from the top nine allergens, including gluten and soy.  According to AcreMade, it is the only brand to use yellow field peas as the main protein source for a plant-based egg. The brand’s Upcycled Certified™pea starch benefits the environment by helping to build soil health and requiring few resources to grow. Upcycled Certified™ …


©MorningStar Farms

Products & Launches

MorningStar Farms’ New Incogmeato Chick’n Patties Include First-Ever Vegan Eggo Waffles

Kellogg’s-owned MorningStar Farms announces it is rolling out two new plant-based chicken products throughout the rest of 2022. One of the products will feature the first vegan waffle ever created by Kellogg’s iconic breakfast brand Eggo. New entrees Sold through MorningStar’s Incogmeato line, the new chicken additions feature the Plant-Based Hot and Spicy Crispy Chik’n Filet, plus the Chik’n and Eggo Liege Style Waffle Sandwich. According to the brand, the Hot Crispy Chik’n offers a tender inside with a spiced, crispy and crunchy exterior with a juicy inside. The item is available in packages of four filets, with each filet containing 29% less fat than conventional chicken filets (12 g total fat per serving vs. 8 g), and 17 g of plant protein. The Chik’n and …


Chef Spike Mendelsohn

Spike Mendelsohn ©Eat the Change


Eat the Change: “There is Endless Potential When it Comes to Innovation and Plant-Based Diets”

Founded by Chef Spike Mendelsohn, founder of PLNT Burger, along with Seth Goldman of Beyond Meat, Eat the Change is on a mission to create nutrient-dense snacks that are better for the planet and aligned with consumers’ health goals. After initially launching ultra-sustainable mushroom jerky, Eat the Change has continued to innovate with other healthy snacks, besides supporting other plant-based brands via grants. Now, the company is turning its attention to the beverage industry. Co-founder Spike Mendelsohn is well-known for finishing in the top five on TV show Top Chef. He is a television personality, product developer, cookbook author, SNAP program advocate, chef, and restaurateur. We spoke to him to find out more about Eat the Change and making plant-based foods appealing. What is the …


Denise Woodward

©Partake Foods

Sweets & Snacks

Celebrity-Backed Partake Foods Raises $11.5M For Allergy Friendly Vegan Snacks

Allergy-friendly vegan snacks brand Partake Foods announces it has raised $11.5 million in its latest financing round. Partake Food was founded in 2016 by former Coca-Cola national director Denise Woodard after her daughter was diagnosed with multiple food allergies. Today, the brand is famous for its allergen-free vegan cookies and breakfast mixes for pancakes and waffles.  Celebrity backers In the last few years, the company has been all over vegan newsfeeds with funding rounds led by black celebrities. In 2020, rap star Jay Z and his venture company Marcy Venture Partners led a $1M seed round for Partake after previously investing in 2019, and Grammy Award-winning performer H.E.R., as well as pop star Rihanna, have also participated in previous rounds. To date, the brand has …


Sunflower Sunset


Agriculture / Agribusiness

Sponsored Post

Ctrl Alt Meat: Revolutions, Wrong Turns And Solving World Hunger

by Katie Briefel

The war in Ukraine has exacerbated a food security crisis that means over 825 million people are affected by hunger, and around 25% of greenhouse gas emissions are created by agriculture and related land use. However, the roots of this crisis extend to decades before the Ukraine war, dating back to the Green Revolution, which introduced the mass use of pesticides and the selective breeding of crops in the aftermath of World War II. The Green Revolution aimed to tackle the scourge of hunger in many countries but has failed despite its good intentions. This week I was fortunate enough to see an advance copy of a new study from the Jeremy Coller Foundation, analysing this revolution entitled: Forks in the Road: Revolutions, wrong turns …



© Vegan Business Tribe

Fairs & Events

Vegan Business Tribe Live Event Coming to VegfestUK in November

VegfestUK London, the biggest vegan consumer expo in the UK, will host what it claims to be the first vegan business conference featuring only speakers from businesses run and founded by vegans. The conference will be part of the weekend-long event coming to the London Olympia on the 12th and 13th of November. Vegan Business Tribe (VBT) will be organising the vegan business conference under the Vegan Business Tribe Live stage; a programme of live events, panels, workshops, and networking dedicated to vegan businesses. The event welcomes attendees to “come and learn from some of the top vegan business entrepreneurs and founders who will share their expertise to help you grow a successful vegan business.” In 2020, vegan industry experts David Pannell and Lisa Fox …