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Top Stories of the vegan business world

Consumption of Meat to Plateau in Europe and US in Next Decade, China to Eventually Follow

Global meat industry and world beef production food concept
The US, which is still the biggest consumer of meat per capita, is forecast to hit the high point in 2020 at just over 100kg per year, according to OECD data. This is then predicted to plateau over the next decade. The trend is estimated to be similar for the EU, where consumers ate 71kg of meat per person last year.
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Califia Farms Receives One of the Largest Ever Investments in the Natural Foods Sector

Califia Farms Oat
Califia Farms, the recognisable Los Angeles plant milk brand which received over $50M in investment from celebrities including Leonardo DiCaprio in 2018, today announces it has completed a $225 million Series D financing led by the Qatar Investment Authority (QIA), with participation from others including David Yeung's Green Monday Ventures.
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Businesses Must Move Beyond Product Innovation to Ensure a Sustainable Food Future

Forum for the Future
Food businesses need to move well beyond consumer-driven innovations in plant-based product ranges if they are to future-proof themselves and their supply chains through the growing climate crisis, reveals a new report from international sustainability non-profit, Forum for the Future.
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Blue Horizon Ventures in Multi-Million Investment with Vegan Confectionary Brand LoveRaw

LoveRaw
Family-run vegan confectionary specialist company LoveRaw, from Altrincham UK, has successfully approached Blue Horizon Ventures for investment, inspired by its vision to create the "largest ecosystem for tastier, healthier and sustainable food across the globe."
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Hälsa Foods Hires Industry Veteran, Previous Beyond Meat VP Rich Clark

Halsa-Oatmilk-Yogurt
Natural foods veteran Rich Clark has been employed as Vice President of Sales by Hälsa Foods, producer of the first and only 100% clean and organic oat milk yogurt. Clark is well-established in the industry with achievements in the natural food space spanning over three decades.
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Only 18% of UK Consumers are Confident that Products Don't Contain Meat

Only 18% of UK Consumers are Confident that Products Don't Contain Meat
A recent report by food safety certification experts Lloyds register surveyed 1000 UK consumers their views on the food industry, including their opinions on vegan and organic claims and ethical and sustainability considerations. The results find that brand confidence is low after some revealed their products aren’t completely vegan.
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Boris Johnson Thinks You Can't Eat Cheese on a Vegan Diet - Not So, Says Veganuary

a pile of vegan cheese
Boris Johnson said during a BBC Breakfast interview yesterday that he will not be participating in Veganuary  because it means giving up cheese. While Johnson tipped his "hat off to vegans who can handle it," he added that eating vegan was "a crime against cheese lovers."
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German Health Insurance Company Publishes Guide to Plant-Based Nutrition For Healthcare Facilities

BKK Provita
German Health insurance company BKK Provita has published a guide to plant based nutrition in hospitals and health facilities. Together with the German Hospital Institute (DKI), the guide will help clinic managers and caterering professionals to establish plant-based nutrition across health care facilities over the long term.
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KRAVE Adds its First Plant-Based Jerky to Snack Portfolio

KRAVE introduces new Plant-Based Jerky
KRAVE, based in Austin Texas, expands its snack portfolio with the addition of a vegan line, KRAVE Plant-Based Jerky - its first departure from animal meat products. The product contains 8 grams of protein per serving, is a good source of protein and comes in two savory flavors: Smoked Chipotle and Korean BBQ.
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