Germany’s NIC Veg Burger Says “100% Vegan Will Become the New Normal”
Under the motto “Meat can be veg”, NIC Veg Burger has opened a new location, this time in the German town of Karlsruhe, to a rush of visitors. The Karlsruhe NIC offers 100 seats over 250 square metres, with ten employees serving fast food from Monday to Saturday, 10 am to 8 pm. Karlsruhe and Stuttgart are just the beginning of a far-reaching expansion strategy; NIC founder and owner Holger Hutmacher believes that “100 per cent vegan will become the new normal. The successful launches in Stuttgart and now also here in Karlsruhe show us that. Anyone who tries our burgers will do without burgers with meat in the future and thus automatically reduce their meat consumption.” “It was important to us to create a …