Another big name in the celebrity world debuts a vegan accessories collection. Pamela Anderson has teamed up with ASHOKA Paris to release a line of designer bags made using apple skins sourced from Italy. David Mateo worked with Ms Anderson for almost 16 months to design the collection premiering in red, terracotta, black and nude.
Marketing & Media
The Meatless Farm Drops Soy for Pea Protein, Launches TV Ad Campaign As Part of Growth Strategy
The Meatless Farm has replaced its soy in favour of pea protein in its vegan burgers and sausages, claiming it has a meatier taste than the previous recipe. The company also launches its first TV ad campaign called “Try it”, aiming to convince consumers to try plant-based meat products, as part of its long-term growth strategy.
Olympic Athletes Michael Phelps and Aly Raisman Are New Faces of Silk Soymilk
Silk® recently announced its new partnership with two of the world’s most recognizable athletes, Olympic gold medalist, Michael Phelps, and world champion gymnast, Aly Raisman, as the new faces of its soymilk portfolio. The collaboration will also provide 1.5 million meals to the Feeding America charity.
Beyond Meat Partners With Michelle Obama for Partnership for a Healthier America
Beyond Meat announces it is partnering with Partnership for a Healthier America (PHA), an organisation founded with Michelle Obama. Tomorrow, Tuesday April 28th April, CEO Ethan Brown will take part in a virtual event with “prominent leaders in the food and nutrition space” to include an opening speech from Ms Obama.
Vegconomist Welcomes Elysabeth Alfano, Host of The Plantbased Business Hour
Vegconomist is pleased to announce that we will be broadcasting regular videocasts from Elysabeth Alfano as part of her Plantbased Business Hour series. A veteran journalist and successful businesswoman, Elysabeth is host of The Elysabeth Alfano Radio Show, the USA’s first syndicated plant-based radio show.
Vegconomist Wishes a Safe & Healthy Vegan Easter to Our Readers Around the World
From tomorrow, Friday 10th April, your vegconomist staff will take a short break for Easter and will return to the newsdesk to publish the latest in global vegan business news at lunchtime (CET) Tuesday 14th. We would like to take this opportunity to wish our readers, based in over 160 countries, a safe and healthy vegan Easter holiday. We would also like to send our thoughts and respect to all …
Vevolution Launches Podcast Series ‘She Loves’ Celebrating Women Creating Positive Change
Vevolution, a global platform for plant powered positive change, has released 4 episodes of a new podcast series called She Loves, which has been created to inspire, support and empower aspirational, eco conscious women creating positive change.
The Plant Powered Women’s Network – a Global Ethical Leadership Community for Vegan Women
The Plant Powered Women’s Network is a new membership platform aimed at helping vegan women become leaders in their field. If the current coronavirus pandemic has shown us one thing, it’s that our society and economic systems need to change – radically.
Snoop Dogg Invests In Pigless Pork Rinds from Outstanding Foods
The new PigOut® Pigless Pork Rinds from Outstanding Foods, launched in the better-for-you marketplace last month in the USA has made such an impact on rapper and multi-platinum artist Snoop Dogg, that he has invested in the product and is now a partner.
Silk is Offering $10,000 to a Selected Grandma For Taste-Testing Plant-Based Desserts
In honor of National Pi Day 2020 (March 14), Silk is seeking a grandparent to review desserts containing Silk Dairy-Free Heavy Whipping Cream Alternative and suggest improvements to recipes before they are published. The chosen ‘Granbassador’ will be rewarded with $10,000 and a lifetime supply of the vegan cream.
Ex Beyond Meat Exec Seth Goldman Launches PLNT Burger With Celebrity Chef Spike Mendelsohn
Honest Tea Founder and Ex-Beyond Meat Exec Chairman, Seth Goldman, recently announced his new project as a founder of PLNT Burger, a newly launched animal product-free, quick-serve concept located in Whole Foods Market in Silver Spring, Maryland.
Global Food Brand Foods United Inc. Acquires LIVEKINDLY
It has been announced today that plantbased consumer platform LIVEKINDLY has been taken over by Foods United, a subsidiary of the Swiss investor Blue Horizon, which also recently acquired a majority stake in the German meat alternative brand Like Meat.
Lord Alan Sugar: Animal Farming Industry Must Adapt or End up Like Kodak
Alan Sugar, founder of TV show The Apprentice which starred Donald Trump in its American counterpart, has stated that (food) companies that do not adapt to offer young people vegan options could end up like Kodak. Kodak filed for bankruptcy in 2012 after technology evolved in a different direction making the company irrelevant and defunct.
Hong Kong Has an App Which Will Pay Customers to Eat Vegan
Eiko Onishi has designed an app in Hong Kong that will encourage restaurants to offer more vegan menu options and will connect meat-free eaters to those restaurants. Pay-a-Vegan looks set to launch this summer.
Vegan Burgers Will Conquer the World in 2020 and Here’s Why
In a much publicised image, vegan activist Joaquin Phoenix celebrates his Oscar win by enjoying a vegan burger with fiance Rooney Mara. The implications of this, in addition to his beautifully crafted acceptance speech, could be immeasurable for veganism as a whole.