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Introducing Cultivated X: The B2B News Magazine About Cellular Agriculture

vegconom GmbH – publisher of leading business magazine for the plant-based market, vegconomist – announces its latest online publication with the launch of new B2B news platform, Cultivated X.  Cultivated X is a new B2B magazine focused on cellular agriculture, covering global news and developments in the cell-cultured space, encompassing foods and beverages; materials; policies, laws and regulations; technologies; companies, startups and people; and more. The target readership of the English-language trade magazine will be decision-makers with a vested interest in being informed, quickly and comprehensively, about the background and progress of the rapidly developing market for the cellular production of ingredients and products traditionally produced with the use of animals. According to leading experts, these emerging production methods will disrupt factory farming within the …


Trilingual Sales Expert Elena Barón Expands vegconomist’s Global Media and Partnership Team

Elena Barón from France is the third specialist to join the vegconomist Partnerships and Media Solutions team, from February 1, 2024. She has worked for several years in sales in the international plant-based market and has many international contacts in the industry. She has a trilingual master’s degree in international trade and marketing. In addition to being a native French and Spanish speaker, she is fluent in English and Portuguese and has a basic knowledge of German. Focus on Diverse International Markets The focus of Elena’s role will be on international customers in Europe, Asia, Australia, and South America, and to support and drive forward vegconomist’s future vertical media offerings. In addition to companies from the plant-based sector, she will also increasingly focus on the …


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Reintroducing vegconomist as We Enter a New Year of Vegan Business News

Many readers have only become aware of vegconomist in the last year or so. So, as we enter 2024 with reinvigorated stamina and focus for a fresh year of news, it’s time for a reintroduction that summarises our business magazine, who we are, our editorial focus, and some facts you may not know about us. Our magazine was launched around 5.5 years ago, established in Germany where the German language platform continues, and the English language platform began a few months later, back in 2018. We remain an independent online business publication with a focus on the vegan economy, cultured products, and precision fermentation. Things you may not know about vegconomist We are a female-majority company. The entire team at the Global version is female …


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Season’s Greetings: The vegconomist Team Wishes You a Fabulous Holiday!

As we close the chapter on 2023, all of us at vegconomist want to express our gratitude to our dedicated readers, invaluable partners, and every stakeholder who has journeyed with us. This year was particularly special as we celebrated five years of vegconomist. Each milestone reached and story shared has been a testament to the vibrant, ever-evolving world of vegan economics.  Reflecting on the year, we’ve witnessed groundbreaking developments in food, biotech, investments, and beyond – all through the lens of plant-based and cell-cultured innovation. Your engagement and insights have been pivotal in shaping our content, making vegconomist a hub for professionals and decision-makers. There’s a lot to be excited about on the road to 2024. Innovations are on the horizon, and the industry’s landscape …


Gayle Massey – Your Contact for Advertising Campaigns in North America

From October 15th, 2023, Gayle Massey is on board as Head of Partnerships and Media Solutions North America at vegconomist, specializing in campaigns in North America (approx. 40,000 unique business visitors per month). Gayle Massey is an advertising veteran bringing over 25 years of business development and sales experience to this position. She continues to use her advertising skills to best showcase her clients’ products and services. Foodservice is the foundation of Gayle’s career with a deep background in selling in the B2B restaurant space. And with the task of introducing two food tech startups to the industry, both back-of-the-house ordering solutions, that knowledge adds to her diverse background in understanding all facets of the food industry. Gayle brings an entrepreneurial spirit, passion for the …


vegconomist at Plant Based Protein Manufacturing Summit

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Meet vegconomist at trade fairs and conferences

The vegconomist team will be back at relevant trade fairs and conferences in the coming weeks and months. Meet us on-site on the following dates: Vertifarm, Dortmund, 26.-28. September 2023 [ Make an appointment with Vera Oswald ] Anuga, Cologne, 07.-11. October 2023 [ Make an appointment with Vera Oswald ] [Make an appointment with Peter Link ] The Future of Protein Production, Amsterdam, 11-12. October 2023 [Make an appointment with Vera Oswald] VeggieWorld Hamburg, Hamburg, 21.-22. October 2023, [Make an appointment with Nadja Schulte ] Iba, Munich, 22.-26. October 2023 [Make an appointment with Vera Oswald ] New Food Conference, Berlin, 25.-26. October 2023 [ Make an appointment with Vera Oswald] Plant Based World Expo Europe, London, 15-16 November 2023 We have a booth …


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10,000 Articles, 50,000 Followers, 5 Years of vegconomist

This represents the ten thousandth article published on vegconomist since we began in 2018. We also recently surpassed 50,000 followers on LinkedIn, which represents a large basis of our business readers. To mark this moment, we reveal our ten most popular articles of all time. In these last five years there have been many changes, writers have come and gone, though the core team has remained the same. The plant-based and cell-based industries have seen ebbs and flows and landmark developments have come to pass which have changed the face of food and our society permanently. In order of popularity, here are the biggest vegconomist (Global) articles of all time! 1. New Study: Vegan Diet Reduces Carbon Footprint by 73% From 2019 – A vegan …


We Are Closed May 1st

The vegconomist Global team is taking a break for the holidays on 1st May and will be back on Tues 2nd May with all of the latest vegan business news. Eat plants! Wishing our readers a happy long weekend Your vegconomist team

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Find the Information You Need More Quickly With Our New Tagging System

As a professional in the plant-/cell-based industry, time is of the essence. You need the latest news and insights to make informed decisions. Our new tagging system allows you to access related articles based on topics, region, brand/organization, and people. As a vegconomist+ subscriber, you have exclusive access to each tag archive, enabling you to find more articles related to your interests. You can find and click on the tags below each article, and also on each (sub-)category page. Making it easy to find, for example, the most relevant players in the Ingredients sector or all Germany-related news. On the page “Organizations and brands we have reported on” you can filter by (sub-) category as well. This is a fantastic opportunity for professionals who need …


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We Are Closing For Easter 💚

vegconomist will be closed tomorrow, Easter Friday, and Monday 10th, returning on Tuesday 11th with the latest vegan business news to keep you up to date on markets, trends, products, company news, and all of the latest developments in plant- and cell- based. Thank you for your loyal readership as always, vegconomist Global team

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Double Your Donation: Vegan Meals For Refugees in Ukraine (More Than 30,000€ Already Donated)

vegconomist has been supporting a vegan meals project for refugees in the Ukrainian city of Lviv since April 2022 (scroll down to read more about the project). As the invasion of Ukraine continues, we will also continue to support the project. As of September 2022, with the help of our readers and a $10,000 matching grant from the Karuna Foundation (which matches each reader’s contribution), we were able to send more than €30.000 to Lviv Vegan Kitchen. Update: September 8th, 2022: The Karuna Foundation offered another $10,000 matching grant! E.g.: You donate €50. The Karuna Foundation will also donate €50, totalling €100. A big thank you to the Karuna Foundation and the team behind it, for making this possible! How to Donate If you would …


Vera Oswald

Vera Oswald, vegconomist

Vera Oswald Joins vegconomist Team

Vera Oswald will join vegconomist as Head of Customer Relations from Jan 1st, with a focus on increasing the global awareness of vegconomist in the industry, trade, investors and organisations. In addition, she will continue to drive the company’s development. With Vera, vegconomist gains a proven expert in the new food business with more than eight years of experience in this young industry. Vera Oswald has been managing projects and communications in the vegan sector for years. As Head of Communication at VeggieWorld, she was responsible for press, media partnerships, supporting programme and marketing campaigns for VeggieWorld events in Germany and Europe. Before that, she managed projects at the nutrition organisation ProVeg in the areas of corporate outreach, climate protection and event cooperation.

Meet vegconomist+: Unlimited Access to 50 New Articles Per Week and Our 7,500+ Article Archive

For over four years now, we have been covering the vegan business world, producing over 7,500 articles in the process. Today we reach more than 220,000 readers each month in over 190 countries. Through our reporting, we hope to inspire startups and corporations alike to invest in a plant-based future. Until now, we have relied on advertising revenue to finance this reporting. To continue to bring you approximately 50 new articles per week, including exclusive interviews, and to be able to invest in more premium content, we will start a subscription model: vegconomist+ This will mean that everyone can read five articles per week, with additional articles available after a free registration. After that, you can subscribe to vegconomist+ for $19.90/month to read an unlimited …


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Meet vegconomist at Plant Based World Expo in New York

We are pleased to announce that vegconomist will be attending the Plant Based World Expo, which takes place on September 8 & 9th in New York. It is North America’s only professional 100% plant-based focused event. If you are interested in reaching up to 220,000 monthly business visitors via vegconomist (retailers, ingredient suppliers, food companies, food service companies, and even machine manufacturers with vegan food processing competence), feel free to contact Nadja in order to book an appointment and discuss your opportunities: [email protected] +4930549090505 We are happy to receive your press releases in connection with the Plant Based World Expo.  

Wishing You a Happy Easter from vegconomist

Here at vegconomist we will be taking an Easter break from the 15th to the 18th. Next Tuesday we will be back for you with all the latest vegan business headlines.  Feel free to use the time until then to look through our archive of articles, there are over 12,000 to choose from!! The vegconomist team wishes you all a very happy Easter break.    

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ProVeg International Partners With vegconomist to Offer Exclusive Insights On Plant-Based Foods

Food awareness organisation ProVeg International has teamed up with vegconomist to offer our readers speedy access to the latest insights from ProVeg’s New Food Hub. The New Food Hub is the ultimate guide to increasing plant-based revenue. It’s packed with concise expert guides designed for busy people. From global market data, case studies, and professional recommendations, the New Food Hub provides actionable insights in one easy-to-use place.  Every Monday, Vegconomist readers will get exclusive early access to insights on a range of subjects from the New Food Hub, starting next week with product categories that present the biggest opportunity to expand plant-based profits with the lowest risk.  Breakthroughs in plant-based, cultured, and fermented foods are already accelerating changes in consumer behaviour. With vegconomist’s early access …


Nadja Schulte

Nadja Schulte, Head of Sales

Introducing Nadja Schulte, New Head of Sales and Media Solutions

It’s time for a review: vegconomist has seen tremendous growth since its inception in the summer of 2018; more than 14,000 articles in four languages (at our German, French, Spanish platforms as well as here in Global) are online and can be viewed for free at any time. Readership will soon reach the 200,000 mark. In addition, the number of newsletter subscribers is also rising continuously, meaning our news regarding plant-based and cell-based business now reaches over 190 countries around the world. This upswing is not only due to the editors and staff, but also to the numerous partners and sponsors. No surprise that the vegconomist team around Editor-in-Chief Peter Link has been searching for another team member in order to attend to customer concerns …


Vegconomist Now Has a New Set of Categories

vegconomist launched in July 2018 as the first vegan and global business magazine. After nearly four years, you can find over 6,000 articles on vegan and cell-based business. Around 40 – 50 new articles are added each week. To make it even easier for you to find exactly the content and articles you are looking for, we have spent the last few weeks working on new categories. You can now find them on the website in the menu at the very top (desktop) or mobile, at the top right behind the icon with the three horizontal lines. We welcome constructive feedback via this form. Duration of the survey: less than two minutes

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Vegconomist to Attend World’s Leading Sweets & Snacks Trade Fair ISM Cologne

The world’s leading confectionery and snacks trade fair ISM Cologne is set to take place from January 30 to February 2 2022, following a two-year break due to the pandemic. The trade fair will feature 1,085 exhibitors from 56 countries, showcasing sweets such as chocolate, biscuits, and ice cream alongside a range of snacks. The event will cover 90,000 square metres of space at Cologne’s fairground. As in previous years, ProSweets Cologne, the international supplier trade fair for the confectionery and snacks industry, will take place alongside ISM. Together, the two fairs cover the entire value chain for the industry. An “indispensable” opportunity “Meeting up face-to-face with important trade buyers as well as winning over new customers is indispensable for our exhibiting companies,” Gerald Böse, …


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Merry Christmas and Best Vegan Wishes From the Team

Dear Readers, Thank you for reading vegconomist regularly. We are taking an editorial break from 24.12 to 2.1.22, we will be back for you on 3.1 with new exciting content. We are very happy that so many professionals from all over the world use vegconomist. In 2021, we were able to increase our reach once again. We currently register 170,000 unique business visitors per month from 190 countries, plus almost 12,000 newletter subscriptions and over 27,000 LinkedIn followers. We offer an enormous pool of over 6,000 articles and interviews free of charge. A special thanks goes to the numerous companies that have booked advertising campaigns with vegconomist. They have practically financed the content. Many, many thanks for that! We hope that in 2022 there will …