Duckweed © sakhorn38 -

California Company is Cultivating “World’s Best and Most Sustainable Plant-based Protein”

Plantible Foods is creating plant-based protein made of aquatic plant lemna, commonly known as duckweed, which is neutral in colour and taste and has the characteristics of an egg white. Plantible says that they are “on a mission to revolutionize the food industry by harnessing the power of the humble, awe-inspiring lemna to create the world’s best plant-based protein.”




New Protein Superfood Emerging From Finland

Gold&Green’s Pulled Oats® was created with the vision to develop a new superfood – a plant-based complete protein source. In 2015, Finnish designer and entrepreneur, Maija Itkonen, collaborated with food scientist Reetta Kivela, putting the idea of combining oats and legumes to create a new superfood into action. After months of research and development they had a product ready for test sales.


Simply V Presents Barista-Quality Organic Oat Drink

The Allgäu-based start-up E.V.A. GmbH has already enjoyed great success with the introduction of its vegan own brand Simply V in 2015. The Simply V brand sells vegan cheese, and according to the company, has already attained a share of 70% in the market for cheese alternatives. Simply V has now launched a new barista-quality organic oat drink, which is said to be perfectly suited to coffee with milk, muesli, porridge and overnight oats.


Vegan Burg Curry Dhal Burger-3

© VeganBurg®

VeganBurg Launches New Vegan Burger

The vegan fast food chain VeganBurg has introduced its new plant-based Curry Dhal-Burger for a short time on the occasion of the Diwali Festival of Lights. The company has been offering the new burger in all its branches in San Francisco and Singapore since October 1.


Betten Reiter vegan topics

© Reiter Betten & Vorhänge GmbH

Vegan Duvets by BETTEN REITER from Austria

The home textiles specialist BETTEN REITER from Leonding in Austria is expanding its range with two vegan products. Having already highlighted topics such as fair trade and animal welfare over the past few years, the company is now focusing on veganism, which has been growing rapidly in recent years. In August, BETTEN REITER, who have 17 shops across Austria, added two new vegan-certified duvets to their range.


Urban Outfitters Ohii Beauty Cosmetics

© Urban Outfitters

Urban Outfitters Launches Cruelty-Free Beauty Brand “Ohii”

The American lifestyle retailer Urban Outfitters targets young adults with its range of products. The company is now following the lead of many other brands such as L’Oreal and The Body Shop by taking a step in the direction of veganism. It is launching a new beauty line, “Ohii”, which is affordable and offers customers cruelty-free, paraben-free and predominantly vegan products.


© Arctic Zero

Ice Cream Brand Arctic Zero Launches Vegan Flavours

The American ice cream brand Arctic Zero has recently announced the launch of a new vegan product line. Known for its low calorie desserts, the company has now developed its own vegan ice cream flavours based on Fava bean protein. The ice cream line will initially be available at Publix supermarkets in Florida, but will later be available nationwide. Arctic Zero thus follows in the footsteps of other well-known ice cream brands such as Ben & Jerry’s, Häagen-Dazs and Cado.


© Malk Organics

Cold-Pressed Organic Plant Milk From MALK Organics at Whole Foods

Recently, the supermarket chain Whole Foods has added another line of plant-based milk alternatives to its range. The American retailer, which already offers a wide range of vegan alternatives, now also sells plant-based nut milk from MALK Organics in Texas. The new MALK milk is cold-pressed using high-pressure processing technology and is produced organically. It will be available nationwide in unsweetened almond and vanilla almond flavours.


© NutreeLife

NutreeLife: New Vegan Protein Snack Bar

The company NutreeLife, based in Preston, England, is launching its new “Live Well” product line. According to the company, this is the first vegan protein bar snack bar in Great Britain. The new bars are gluten-, soy- and dairy-free, contain superfood ingredients such as turmeric and charcoal, and are currently available from Amazon, among others. NutreeLife is a British family-owned company dedicated to producing high-quality, nutritious and tasty products using …


vegan jerky

©Giorgio Foods

Giorgio Foods Launch Vegan Jerky

The market for vegan jerky is a relatively new one, which is already showing a great deal of growth and potential. Brands already available and doing well include Louisville, Primal Street, Watermelon Road, Pan’s Mushroom Jerky, Herbivorous Butcher, and Unisoy. Another contender is the mushroom specialist  Giorgio Foods, whose line of vegan jerky went to retail this summer.