Steakholder Foods

© Steakholder Foods

Steakholder Foods Debuts Plant-Based White Fish and Salmon Products in Israel

Steakholder Foods, a company specializing in alternative protein production and 3D-printing technologies, has introduced its first plant-based white-fish kebabs and salmon patties to retail markets in Israel. These products, under the Green Future (Atid Yarok) brand, are now available at leading vegan specialty outlets across the country. The products are being manufactured by Steakholder’s partner, Bondor Foods, following a successful pilot phase and subsequent commercial scale-up. First full product cycle This product launch represents the company’s first full product cycle, from premix supply to consumer sales. The announcement follows an earlier purchase order made by the company in September 2024, which paved the way for these new products to reach market shelves. Steakholder Foods, founded in 2019, is focused on advancing alternative protein solutions through …

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Good Eat'n

© Good Eat'n

NBA Star Chris Paul’s Plant-Based Snack Brand Rolls Out in 1,000+ Walmart Locations

Good Eat’n, the plant-based snack brand founded by NBA player Chris Paul, is extending its reach with a nationwide rollout in over 1,000 Walmart stores in the US starting June 28. The expansion follows a successful regional launch in Texas through H-E-B, signaling a significant growth trajectory for the brand. The Walmart launch will feature five of Good Eat’n’s most popular products, including Hot Hot Puffs, Cinnamon Sugar Puffs, Nacho Cheeze Tortilla Chips, Big Dill Ranch Tortilla Chips, and Cookies N’ Creme Popcorn, all of which are 100% plant-based. Chris Paul’s vision Chris Paul, who made the switch to a plant-based diet in 2019 and is an investor in plant-based brands like Beyond Meat and Wicked Kitchen, shared his motivation behind the brand. “As someone …

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Neggst

© Neggst

Neggst Launches Its Plant-Based Egg Alternative in Retail for the First Time in Berlin

Neggst, the Berlin-based startup specializing in plant-based egg alternatives, has officially launched its product for direct consumer purchase. For the first time, the innovative egg replacement is available at Die Vegane Fleischerei – Friends not Food, a well-known vegan butcher shop in Berlin. This marks the brand’s entry into retail, following significant interest and inquiries about the product’s availability over the past few months. The decision to partner with Die Vegane Fleischerei is a strategic one. The shop, led by Simon Basaglia, has been an early supporter of Neggst, recognizing the potential of the product and offering its backing from the outset. Local partnerships like this are seen as crucial for introducing new plant-based options to a broader consumer base, making it easier for people …

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Image: Dollar Gill on Unsplash

V-Label LATAM Launches ‘Todo Vegan’ App to Help Latin Americans Find Certified Vegan Products

A new mobile app, Todo Vegan, has been launched to assist consumers in locating certified vegan products across Latin America. The app, developed by V-Label LATAM, is available for free on both Android and iOS devices. Todo Vegan allows users to search for vegan products by categories such as country, brand, or product type. It streamlines the shopping experience for individuals following plant-based diets, those with food intolerances, or consumers interested in more ethical and sustainable purchasing options. “We designed Todo Vegan to address the challenges consumers face when trying to identify vegan products. Our goal is to eliminate the need for time-consuming label reading, providing users with a quick and reliable way to find products that meet vegan standards,” said Ignacia Uribe, CEO of …

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Odd Burger

© Odd Burger

Odd Burger Increases Distribution Through New Deal with Vegan Supply

Odd Burger Corporation, a plant-based fast-food chain and consumer packaged goods (CPG) company, has announced a new partnership with Vegan Supply, one of North America’s largest online vegan grocery retailers. This collaboration will expand the availability of Odd Burger’s CPG products through Vegan Supply’s e-commerce platform and its retail locations across British Columbia. Amplifying access to vegans As part of the partnership, Odd Burger’s product line will now be available both online and in-store at Vegan Supply locations in Vancouver and Surrey. The initial product offering includes the Crispy ChickUn Fillet, Breakfast Sausage, Smash Burger, ChickUn Pretenders, and Chickpea Burger. James McInnes, Co-Founder and CEO of Odd Burger, commented, “We’re excited to team up with Vegan Supply to bring our delicious, plant-based products to even …

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THIS burger

© THIS

Sales of THIS Plant-Based BBQ Products Surge 21% Amid UK Heatwave

As the UK experiences a heatwave, plant-based food company THIS™ has reported a 21% increase in sales of its burger and sausage ranges at Tesco and Sainsbury’s over the past two weeks. The rise in sales coincides with the increased popularity of barbecues during the summer months, with many consumers opting for meat-free alternatives at their grill sessions. The future of BBQ is plant-based Nick Ball, Commercial Director of THIS™, noted that the surge in sales reflects the growing demand for flavorful plant-based options. “Nothing says summer like the smell of a barbecued sausage wafting over the fence — and there’s a good chance it’s a plant-based one,” said Ball. THIS™ offers a variety of products suited for grilling, including the THIS™ Isn’t Pork Sausages, …

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ProVeg International new food hub

Image supplied by ProVeg International

New Superlist Aims To Accelerate the Protein Transition in European Retail

Supermarkets are gatekeepers of our food system – and they’re uniquely placed to help accelerate the shift to sustainable, more nutritious, plant-forward diets. But until now, there’s been no unified way to assess how major European retailers are actually performing on climate goals and protein diversification. That changes with the launch of Superlist Environment Europe – a new multi-country benchmarking initiative from the Questionmark Foundation, ProVeg International, WWF Netherlands, and Madre Brava. This tool evaluates the largest supermarket chains in eight European countries on their climate strategies and actions to rebalance protein sales toward more plant-based options. This pan-European methodology, released this month, lays the groundwork for a landmark report due in spring 2026, offering a clear comparison of supermarket commitments across France, Germany, the …

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Vegan Shopping Basket Saves Austrian Families €225 per Month, Study Shows

A recent study conducted by the Institute for Organic Farming (FiBL) has provided new insight into the cost of various diets, revealing that a fully vegan diet is the least expensive option for a family of four in Austria. The research, commissioned by WWF, compared the costs and environmental impacts of several dietary patterns, including the typical mixed diet, a healthy omnivorous diet, a healthy ovo-lacto-vegetarian diet, and a healthy vegan diet, all based on Austrian dietary guidelines. The study also evaluated the effect of purchasing organic foods. The study focused on a basket of 75 foods deemed essential for each diet and analyzed the weekly or monthly food costs for a family of four. In addition to economic factors, the study examined the greenhouse …

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Beyond Meat

© Beyond Meat

Beyond Burger Jalapeño Hits ASDA Shelves as Beyond Meat Expands UK Availability

Beyond Meat is increasing its availability in the UK retail market with the introduction of its Beyond Burger Jalapeño, which is now available at 317 ASDA stores. This is the first time the spicy variant has been introduced to ASDA customers. The company has also expanded the availability of its original Beyond Burger, which is now rolling out in 350 ASDA convenience stores. Both burger varieties will be offered in the chilled and frozen sections of the store, with the chilled version priced at £4.28 and the frozen option at £3.98. The Beyond Burger Jalapeño contains 16 grams of protein per 100 grams, is soy-free and has been designed to appeal to those who enjoy bolder flavors. Beyond Meat has partnered with Dr. Divya Sharma …

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Analysis: Private-Label Products Are Driving Plant-Based Retail Sales Growth in Four European Countries

GFI Europe has analysed previously unpublished Circana data, finding that cheaper private label products led to a growth in plant-based retail sales volumes across France, Germany, Italy, and Spain between 2022 and 2024. In Germany, the sales volume of private-label products grew by 41.4%, while branded sales volumes fell by 8.3%. Across six plant-based categories, the market grew by 6.8% to €1.68 billion. A similar pattern was seen in France; private-label products increased 21.6% in volume, while branded products fell 1.2%. The market across five plant-based categories grew by 20.5% to €537 million. In Italy, the sales volume of private label products was up 17.4%, compared to a 1.5% reduction in branded options. Across five categories, the plant-based market expanded by 16.4% to €639 million. …

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Planted steak bites

© Planted

Planted Expands Product Range With Launch of Ready-to-Eat Steak Bites in Switzerland

Swiss alt-protein company Planted has expanded its plant-based meat portfolio with the introduction of planted.steak Bites, a ready-to-eat product developed using its proprietary steak muscle technology and fermentation process. The new product is now available in selected Coop retail locations across Switzerland. The launch comes shortly after the company’s whole-cut planted.steak secured distribution through Tesco in the UK. The new Bites variant is designed for convenience, targeting consumers seeking quick, plant-based meal solutions. Clean-label, high functionality According to Planted, the product consists of umami-flavored cubes formulated from soya flour and rapeseed oil, with added rice and bean flours. The steak bites are positioned as a source of protein, fiber, vitamin B12, and iron. They are low in saturated fat and free from additives. “We created …

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Vegan Essentials / PlantX

©Vegan Essentials

Vegan Essentials Undergoes Ownership Change, Returns to Independent Family Management

Vegan Essentials, a long-established online retailer for vegan and plant-based products, is now under the ownership of Steven and Kim Skaff. The couple, who also own Fake Meats, LLC, acquired the company from PlantX, shifting it back to independent, family-run leadership. Founded in 1997, Vegan Essentials was one of the first online stores dedicated to plant-based foods and cruelty-free products. Over the years, it built a strong reputation for providing high-quality items and a reliable shopping experience. The company was sold to Vejii Holdings in 2021 and then to PlantX in 2022. However, in the wake of these changes, the Skaffs have expressed their intent to restore the customer trust and consistency that had defined the company for decades. Enhancing logistics Steven Skaff, who previously …

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Vegan Check Launches Beta Version of Community-Powered Vegan Product Discovery Platform

A new digital platform called Vegan Check has entered beta testing, offering a user-driven tool for locating and sharing vegan products in local markets. Founded by Wagner Carvalho, the platform differentiates itself from automated or corporate-curated databases by relying exclusively on contributions from its user community. User-verified, not algorithm-driven Vegan Check enables consumers to search for verified vegan products, share discoveries, and explore options in their vicinity using a map-based interface. The system excludes AI-generated reviews or algorithmic scraping, focusing instead on authentic user input. Key features of the platform include: From grassroots to greater good Carvalho describes the platform as a grassroots initiative that emphasizes community engagement and transparency. Vegan Check is maintained by WRCC Design and is intended to support ethical consumption by …

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Oshi

© Oshi

Oshi Unlocks Direct-to-Consumer Sales for Plant-Based Salmon

Oshi, a producer of plant-based seafood alternatives, has opened direct online sales of its salmon substitute through its website.. Previously, the company’s 100% plant-based salmon was only accessible through partnerships with select foodservice operators and restaurant suppliers. With the addition of direct-to-consumer ordering, Oshi expands availability beyond the foodservice sector, allowing individual customers to purchase its plant-based salmon for home use for the first time. The product was formerly available via collaborations with establishments such as plant-based fast food chain Neat; Coletta, Anixi, and Sentir, based in New York City; and Hula’s Island Grill and Village of OM, both located in California. It is also distributed through the restaurant supply company WebstaurantStore. True-to-salmon experience Oshi’s salmon alternative is formulated to simulate the sensory qualities of …

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Supermarkets stock

Photo: Ninthgrid from Pexels

Report: UK’s Biggest Supermarkets Failing to Meet Their Own Climate Commitments

A new report by Feedback Global and The Food Foundation has found that the UK’s ten largest supermarkets have, on average, made an environmental commitment every six days over the past decade. Despite this, there is little evidence that they have made sufficient progress. 600 commitments relating to climate and emissions, land use and deforestation, and sustainable and healthy diets were set by the retailers between 2014 and 2024; however, it is difficult to determine whether they have been effective. For example, emissions generated in supply chains account for 90% of supermarkets’ total emissions, and nine out of ten retailers have set goals to reduce these by 2030. However, only four are publishing UK-specific progress updates. According to the report, retailers must set measurable targets …

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Sustainability in Retail: What’s Next?

Leading German supermarkets—including Aldi Nord and Süd, Edeka, Kaufland, Lidl, and Rewe—recently met in Berlin to discuss the Superlist Environment study assessing their sustainability performance. While concrete commitments remain limited, there was broad agreement on the urgent need for change. At the Next Steps to a More Sustainable Retail Sector symposium, retailers acknowledged key areas requiring immediate focus. Some are commissioning new studies; others are learning from international peers. Promoting pulses and targeting flexitarian consumers were common themes. Dirk Liebenberg, Head of Corporate Engagement at ProVeg, stressed: “Retailers know their gatekeeper role in the supply chain and the responsibility it entails. The study highlighted the crucial need for standardized measurement of the plant-to-animal protein ratio in supermarket offerings.” Protein transition is most cost-effective climate strategy …

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Odd Burger

© Odd Burger

Odd Burger Secures National Listing at Over 500 7-Eleven Canada Locations

Odd Burger has received approval to distribute its retail product line through 7-Eleven Canada, with its products slated to appear in more than 500 convenience stores nationwide by mid-June. The agreement grants 7-Eleven exclusive rights to distribute Odd Burger’s products within the convenience-store vertical for six months. The initial product offering at 7-Eleven will include four items: Crispy ChickUn Fillet, Chickpea Burger, Smash Burger, and Breakfast Sausage. These products are manufactured by Preposterous Foods, a wholly owned subsidiary of Odd Burger Corporation, which will see an increase in production capacity as a result of this deal. James McInnes, CEO and co-founder of Odd Burger, commented on the partnership: “This is without a doubt one of those game-changing moments for our Company. We see incredible potential …

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Blackbird Foods

© Blackbird Foods

Midwest US Retail Chain Hy-Vee Adds Blackbird’s Plant-Based Pizzas Across 88 Stores

Plant-based food manufacturer Blackbird Foods has expanded its retail distribution with the rollout of its frozen New York-style pizzas in 88 Hy-Vee supermarket locations across the US Midwest. The pizzas, made in New York City, are available in three varieties: Margherita, Supreme, and Pepperoni featuring Beyond Meat® Beyond Pepperoni. Vegan pizza, NYC style Co-founder Emanuel Storch commented on the latest expansion, stating, “We’re excited to bring our NY-style pizzas to Hy-Vee shoppers. Our mission has always been to make restaurant-quality plant-based food more accessible, and this launch is a big step in that direction.” The Hy-Vee rollout follows a series of developments for the New York-based company. Earlier in 2025, Blackbird was acquired by Ahimsa Companies, a plant-based investment firm that also recently purchased alternative …

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Tesco plant-based meat sales

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Tesco Says It Is Unlikely to Meet Target of Increasing Plant-Based Meat Sales by 300%

In 2020, major UK supermarket chain Tesco set an ambitious target to increase its plant-based meat sales by 300% by 2025. But in a new sustainability report, the retailer has acknowledged that it is now “highly unlikely” to meet this goal, following the slowdown in sales of meat alternatives in recent years. Compared to the baseline year, 2018, plant-based meat sales were up 130% by the year 2021/22. However, this declined to 94% for 2024/25, indicating a fall in sales. Despite this, there is still interest in plant-based products — Tesco says it has seen a growing emphasis on protein diversity, with consumers turning to whole foods such as lentils, chickpeas, beans, nuts, seeds, and tofu. Increasingly, shoppers are seeking out veg-led dishes; these now …

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family buying grocery

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YouGov Shopper Intelligence Publishes European Retail Landscape Report

38 percent of Germans prefer to buy private label products and do their shopping at discount stores. In Austria, the figures are 36 percent and 28 percent, respectively. These and other findings are provided by the current  European Retail Landscape Report from YouGov Shopper Intelligence, which examines the retail landscape in 16 European countries. The report offers valuable insights for manufacturers and retailers looking to analyze and optimize their expansion strategies. Discounters on the rise The crisis-related increase in the cost of living in recent years has led to significant growth in discount stores. This growth is significantly stronger in countries such as Hungary, Serbia, and Romania than in Austria, Germany, or the Netherlands. Higher inflation and the significantly higher share of food expenditures in general household spending are likely …

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