Chris Smalling, Partner at ForGood

© ForGood

The Vurger Co Receives Investment From Chris Smalling’s VC Fund ForGood

Following a successful year which saw the opening of its largest ever restaurant location and expansion into new retailers, The Vurger Co has received funding from footballer Chris Smalling and his climate-focused VC consultancy, ForGood. The plant-based burger brand said it was “thrilled” to partner with Smalling and ForGood, which was founded last year in collaboration with Sebastiano Cossia Castiglioni, an early backer of The Vurger, and Rebecca Wheeler. “We …

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Clean-Kitchen-Club-London

© Clean Kitchen Club

Clean Kitchen Club Raises Seed Round Funding of £2M

The young plant-based chain Clean Kitchen Club’s latest funding round has been topped to £2 million thanks to some of the UK’s leading entrepreneurs. Starting out selling burgers from a small delivery kitchen, Clean Kitchen Club has grown into one of London’s most popular plant-based restaurant chains in less than two years. In November 2021, Clean Kitchen Club closed its seed round funding with a total of £1,4 million raised. …

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Chef Spike Mendelsohn

Chef Spike Mendelsohn, image courtesy PB World Expo

Chef Spike Mendelsohn to Deliver Keynote at Plant Based World Expo NY

The Plant Based World Expo taking place in New York this September 8-9, announces that restaurateur, TV personality and food policy advocate Chef Spike Mendelsohn will keynote Day two of the event on Friday, September 9th. Chef Spike will be well known to our readers in the US, as a prolific vegan entrepreneur and investor and co-founder of the PLNT Burger chain which recently announced plans for widespread expansion throughout …

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Plantstronomy event Gizzi Erskine

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Eatplanted Partners With TV Chef Gizzi Erskine For Plantstronomy Cooking Event

Swiss alt-meat brand Eatplanted has partnered with British chef and TV personality Gizzi Erskine to create a cooking event called Plantstronomy. The first Plantstronomy event was held at Leiths School of Food and Wine on July 12. Erskine used Eatplanted’s chicken and pulled pork alternatives to make two gourmet dishes — Thai Crispy Mock Duck & Watermelon Salad, and Braised Eatplanted Chicken Tacos with Pink Pickled Onions, Blackened Pineapple, Avocado …

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PlantPub Boston Burger

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Matthew Kenney Expanding Boston’s PlantPub Brand With Massive New Fenway Location

Matthew Kenney Cuisine, in partnership with PlantPub co-founders, announces it is opening the brand’s second Boston location, PlantPub Fenway, on July 15. Located steps from the famed Fenway Park stadium, the 250-seat venue will soon become Boston’s largest plant-based restaurant.  Matthew Kenney and PlantPub say they are on a mission to redefine the modern pub by offering sports fans delicious and sustainable cuisine in a familiar, fun setting. Kenney’s company …

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© TWICE

Lenny Kravitz Relaunches Mission-Driven Vegan Toothpaste Brand TWICE

US musician and actor Lenny Kravitz has relaunched his vegan toothpaste brand TWICE with updated packaging and new products. TWICE initially launched in 2018, inspired by the work of Kravitz’s dentist, Jonathan B. Levine. Levine co-founded oral care brand Glo and subsequently the Glo Good Foundation, which provides dental care to those in developing countries. After joining forces with the foundation to bring a dental clinic to his own community …

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©alpro

Alpro Picks Ten Time World Champion Kitesurfer Gisela Pulido as Brand Ambassador

Plant-based drinks brand Alpro has chosen Gisela Pulido, ten-time world champion kitesurfer, as brand ambassador to present its new range of high-protein products. The sportswoman was chosen because she has been following a plant-based diet for 10 years, with the aim of dispelling the myths that plant protein is less effective than animal protein in achieving good sporting performance. In the new campaign, Alpro presents six products to be consumed …

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Justin Turner & Charity Morgan

Justin Turner & Chef Charity Morgan ©Ripple

Ripple Transforms LA Hotel into Hotel COWlifornia for Dairy-Free Pop-Up

Leading plant-based milk brand Ripple Foods recently staged a Hotel COWlifornia Pop-Up at a boutique hotel in LA. The private 2-day event featured Los Angeles Dodgers All-Star player Justin Turner and celebrity vegan chef Charity Morgan,who prepared an indulgent dairy-free menu for invited guests.  A “dairy-free destination” Each of Chef Morgan’s recipes incorporated Ripple’s plant-based range of products, including an open-faced protein burger with Ripple cheese, a spinach and artichoke …

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Hart House Burger

©Hart House

Hart House, Kevin Hart’s New Vegan Fast Food Chain, is Coming to LA

Superstar actor and comedian Kevin Hart reveals he is launching a new vegan fast food concept, Hart House, later this summer. With several planned LA locations, Hart House aims to impress the biggest carnivores with a 100% plant-based and affordable menu of burgers, sandwiches and fries, reports LAMag.  Going plant-forward Hart is also a notable investor in Beyond Meat who has starred in several of the plant protein brand’s commercials.  …

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GOODLES Pasta

©GOODLES

Gal Gadot’s GOODLES Mac and Cheese Launches First Dairy-Free Flavor

GOODLES, a healthier mac and cheese brand co-created by Israeli actress and model Gal Gadot, is releasing its first plant-based flavor, Vegan is Believin’. Available online starting June 28, the new product features a lineup of 21 plant-based nutrients extracted from ingredients like chickpeas, mushrooms and kale, reports VegNews.  Flavor and nutrition Gadot co-launched GOODLES in 2021 to innovate conventional mac and cheese products with healthier ingredients. The upcoming Vegan …

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Billie Eilish's Overheated event

Image: @billieeilish on Instagram

London’s O2 Arena Partners With Impossible Foods and Goes Vegan For Billie Eilish Overheated Event

Impossible Foods has announced a partnership with Billie Eilish’s Overheated show at the 02 Arena, with the venue declaring that no animal products will be served at the arena for the full six day duration of the event Overheated takes place June 10-12, 16, and 25-26 as a collaboration between the singer-songwriter and the intersectional nonprofit organisation Support + Feed, which was founded by Eilish’s mother Maggie Baird. Impossible will …

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Hugh Jackman Coffee

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Hugh Jackman’s Laughing Man Coffee Launches All-Vegan Laughing V Cafe

Laughing Man Coffee, a coffee brand founded by actor Hugh Jackman, has opened Laughing V cafe in NYC’s exclusive Tribeca neighborhood, the company’s first vegan business venture.  Bringing better options Operated by Chef Lauren Evans, the cafe is a result of Evans’ local campaigning for more plant-based food options in the ultra-trendy neighborhood, reports VegNews. The chef’s consistent efforts brought her to Laughing Man’s coffee popular shop on Duane Street. …

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Chris & Sebastiano, ForGood

Chris Smalling & Sebastiano Cossia Castiglioni

Footballer Chris Smalling and Sebastiano Cossia Castiglioni Launch Climate-Focused VC Firm ForGood

International footballer Chris Smalling announces the launch of VC consultancy ForGood along with vegan investor Sebastiano Cossia Castiglioni. The fund will write cheques between £50,000 and £1 million for companies with “disruptive, high growth business ideas” working to address climate change. Together with Rebecca Wheeler, founder of certified B-Corp creative agency Library, Smalling and Castiglioni will operate ForGood as a global investment consultancy investing in pre-seed to Series A businesses …

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Future Farms/ Anitta Partnership

©Future Farms

Pop Superstar Anitta Joins Brazil’s Future Farm as Newest Partner

Just days after socialite Kim Kardashian announced a high-profile partnership with Beyond Meat, Future Farm, one of Latin America’s leading plant-based brands, is enlisting the star power of another iconic celebrity to promote its products. Democratizing plant-based food Brazil’s Future Farms (also known as Fazenda Futuro) reveals Brazilian pop singer Anitta is joining the brand to help increase awareness and access to plant-based foods in the country. The singer’s participation …

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Beyond Meat Kim Kardashian

©Beyond Meat

Kim Kardashian Joins Beyond Meat as New Chief Taste Consultant

Beyond Meat (NASDAQ: BYND) announces it is partnering with media icon and entrepreneur Kim Kardashian in its latest campaign, which features Kardashian as the brand’s new “Chief Taste Consultant.” In the campaign, Kardashian will highlight Beyond’s plant-based portfolio with signature recipes and creative content in the brand’s newsletter. A stock boost Beyond Meat’s stock value reportedly jumped by 8% upon news of her endorsement. With over 300 million Instagram followers, …

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