©Bored Cow

The Vegan Society and ProVeg Call for Plant-Based Milks For Children on World School Milk Day

To coincide with yesterday’s World School Milk Day, The Vegan Society and ProVeg International are pushing for plant-based milk to be offered to children in schools. World School Milk Day, which was established 22 years ago, is customarily associated with dairy milk, but given that 68% of the world’s population is lactose intolerant and that many people have a cow’s milk allergy, it should come as no surprise that more and more nations are promoting plant-based milk as a dairy substitute. “Plant-based milk offers those with intolerance or dairy milk allergies a much greater choice at school mealtimes and there is a growing array of nutritious plant-based milk to choose from. These milk also offer greater choice to young people who want animal-friendly drinks as …


Greg Steltenpohl CEO Califia Farms

Greg Steltenpohl ©CEO Califia Farms

Greg Steltenpohl Visionary Award Now Accepting Entries for $100,000 Early-Stage Venture Grant

The Greg Steltenpohl Pragmatic Visionary Award, which honors the late plant-based business pioneer Greg Steltenpohl, is officially accepting entries for its first annual $100,000 grant for early-stage food ventures. Each year, the grant will be awarded to plant-centric entrepreneurs to enable or expand the accomplishments, reach and impact of their work. Any innovations related to the food system from “soil to soul” are eligible for the grant. Early-stage food initiatives will be judged according to the merit of its team and strategy, as well as the embodiment of the four core principles Greg championed: systems entrepreneurship, pragmatic vision, ethical leadership, and creative transformation. Final collaboration The Visionary Award will be presented annually in March at Natural Products Expo West, and is hosted in collaboration with …


Double Your Donation: Vegan Meals For Refugees in Ukraine (More Than 20,000€ Already Donated)

vegconomist has been supporting a vegan meals project for refugees in the Ukrainian city of Lviv since April 2022 (scroll down to read more about the project). As the disgraceful invasion of Ukraine continues, we will also continue to support the project. As of September 2022, with the help of our readers and a $10,000 matching grant from the Karuna Foundation (which matches each reader’s contribution), we were able to send more than €20.000 to Lviv Vegan Kitchen. Update: September 8th, 2022: The Karuna Foundation offered another $10,000 matching grant! E.g.: You donate €50. The Karuna Foundation will also donate €50, totalling €100. A big thank you to the Karuna Foundation and the team behind it, for making this possible!

Manna restaurant

© Manna

London Vegan Restaurant Manna to Host Celebrity Fundraising Dinner for Dog Charities

On Thursday evening, September 29th, UK dog charities All Dogs Matter and Pup Aid will be hosting a fundraising dinner at Manna, a London-based vegan restaurant in Primrose Hill. The event will feature a four-course “Taste of Manna” meal and will be attended by actor Peter Egan and media vet Marc Abraham OBE. Guests will have the opportunity to ask questions, take part in a raffle and win prizes for both themselves and their dogs. There will also be an auction featuring a signed hoodie by comedian Ricky Gervais, a signed book written by Marc Abraham, a personal tour of the Denbies wines estate and their vegan wines, and a family trip and personal tour of Earthling Ed‘s Surge Sanctuary. All profits from the raffle …


Fuller's x Made in Hackney

© Fuller's

Fuller’s Partners With Made in Hackney to Launch Plant-Based Burger in London Pubs

UK company Fuller’s Brewery has partnered with London community kitchen Made in Hackney to offer a plant-based burger at pubs owned by Fuller’s. The burger features a jerk patty made from mushrooms, quinoa, and beetroot, topped with smoky vegan cheese, tahini-dressed kale, balsamic beef tomato, and a secret sauce. It is served with triple-cooked chips. The collaboration is ongoing, and Made in Hackney will also be developing vegan Christmas dishes for Fuller’s this year. Some of the proceeds will be donated back to the community kitchen, helping to feed plant-based meals to Londoners in need. Vegan pub food Like other UK businesses, many pubs are recognising the growing demand for plant-based options and are expanding their menus. One traditional pub became fully vegan earlier this …



© Aquafaba.space

Ukraine’s Aquafaba.space Launches Crowdfunding Campaign For Egg White Replacer

Aquafaba.space, a plant-based egg white replacer startup from Ukraine, announces the launch of a crowdfunding campaign on the platform Indiegogo to determine the demand for its product. Aquafaba.space announced the start of its crowdfunding campaign to gauge interest in its product. The campaign has a global reach due to the international interest in the company’s product creation. The company says that Ukrainian animal rights group UAnimals will receive 10% of the money raised. The goal of the organisation is to “give the feeling of protection and safety to those who cannot take care of themselves” by protecting animals who suffer from war and brutality. Freeze-dried aquafaba Aquafaba in powder form that has been freeze-dried comprises the startup’s flagship product. The liquid that remains after cooking …


Generation Vegan

© Generation V

Million Dollar Vegan Rebrands to ‘Generation Vegan’, Plans to Expose Animal Ag Industry

International vegan charity Million Dollar Vegan has announced it will be changing its name to Generation Vegan, or GenV, with the new name intended to better reflect the organisation’s direction. The newly branded GenV sets out with the mantra, “Unite, Disrupt, Transform”. The non-profit was initially launched by Veganuary co-founder Matthew Glover as a campaign offering to donate $1 million to charity if a notable figure — such as the Pope or Donald Trump — tried a vegan diet. When the pandemic hit, the charity shifted its focus, instead committing to donating a million vegan meals to communities in need. After giving away thousands of kilos of food, the charity reached its goal last month. In the wake of the pandemic, GenV decided to continue …


Food pantry/ food bank/ charity/ donations/ volunteer

©Photo by Zoran Zeremski - stock.adobe.com

How LA’s First Vegan Food Bank is Fighting the City’s Hunger and Food Waste

As rising inflation continues to push the cost of food, especially meat, to record highs, at least one Los Angeles organization is taking action to make fresh, healthy plant-based food accessible to those in need.   Launched in May 2022, the Vegans of LA Food Bank is the city’s first all-vegan food bank and provides fresh fruits, vegetables, grains and more to individuals and families experiencing food insecurity. Created in partnership with the Hope on Union Food Bank, Vegans of LA has already fed thousands of people and received broad support from the local community and leading national businesses, reports VegWorld Magazine.  While it primarily focuses on serving whole plant-based foods, the food bank also supplies plant-based meaty and dairy products provided by Good Catch, Hodo …


Plant Based Treaty

© Plant Based Treaty

Haywards Heath Becomes First Town in Europe to Endorse the Plant Based Treaty for Climate Change

The town of Haywards Heath, in the English county of West Sussex, today becomes the first town in Europe to join the Plant Based Treaty initiative, following 17 municipal governments worldwide, including Boynton Beach in Florida and Rosario in Argentina. Haywards Heath Town Council is launching an Education and Business Environmental Awards Scheme, with the Plant Based Treaty and food waste reduction as cornerstones of these initiatives. Calls for Glastonbury to follow suit Climate campaigners are calling on other towns and cities to follow Haywards Heath’s lead, and a petition calling Glastonbury to endorse the Plant Based Treaty has attracted almost 5,000 signatures. 100 councillors from almost 60 towns and cities have individually signed the Plant Based Treaty from parties including Conservatives, Green Party, Labour, …


Million Dollar Vegan Brazil - Manaus

Team in Brazil - Manaus © GenV

Million Dollar Vegan Achieves Target of Donating One Million Meals, Will Announce Updated Mission

Non-profit organisation Million Dollar Vegan, which was founded by Matthew Glover and counts high profile figures such as Dr Neal Barnard, Paul McCartney, and Alicia Silverstone as supporters, has achieved its target of sharing one million plant-based meals with global communities since the start of the pandemic. New chapter MDV states that this achievement of this goal marks the end of a chapter for the charity and that it is to shortly announce significant changes to its mission and campaigns. Previous campaigns include, most notably: Go vegan Donald Trump, back in 2019; Go vegan Pope Francis, also in 2019; and Take Pandemics Off the Menu, from 2020. As part of the project to give away a million meals, MDV partnered with volunteers, small vegan businesses, …


Plant-based milk shelf at Albert Heijn

Image: ProVeg Netherlands

Petition For EU to Include Plant-Based Milk in School Meals Gains 40,000 Signatures

A petition by ProVeg International urging the EU to include plant-based milk in school meals has exceeded 40,000 signatures. Using the hashtag #schoolmilk on social media, the campaign pushes for the integration of plant-based milk as a more climate-friendly option for future generations. Concurrently, oat milk giant Oatly is running an advertising campaign in mainland Europe across digital and socials, with a video depicting children smuggling cartons of oat milk into schools, asking: “Should kids have to take it into their own hands? Include plant-based milk in the school milk scheme!” 92% in agreement Along with the video campaign, Oatly carried out a survey with the results revealing 92% of EU citizens agree it would be advisable for schools to serve more plant-based foods and …


© Oatly

Oatly Ad Campaign Depicts Kids Smuggling Oat Milk Into School

Oatly has launched an ad campaign along with a public survey with the aim of rallying support at European level for the inclusion of plant-based drinks in the European Union’s school fruit, vegetables and milk programme. The ads are running in Sweden, Finland, Germany, Austria, The Netherlands, Belgium and Spain, across digital and socials, with the video portraying children smuggling cartons of oat milk into schools with the caption: “Should kids have to take it into their own hands? Include plant-based milk in the school milk scheme!” 76% said plant-based food at school could lay foundations for a sustainable life The campaign seeks to harness public support for the definitive inclusion of plant-based alternatives in the EU school scheme. 92% of respondents in the survey …



© Soupergirl

Soupergirl Launches Fair Food Soup at Whole Foods to Fight Farm Worker Abuse

Plant-based brand Soupergirl announces it has become the first consumer packaged goods company to obtain Fair Food certification in an effort to protect farm workers’ rights. Soupergirl’s tomato gazpacho line now carries the Fair Food label, which can be found at select Whole Foods locations.  The Fair Food Program is a national effort to ensure just wages and humane working conditions for migrant workers who pick America’s fruits and vegetables. Created by the Coalition of Immokalee Workers (CIW), the nonprofit fights rampant labor and gender-based abuses found throughout the agricultural industry. Several major retailers have signed on to the program, including Whole Foods, Walmart, and Ahold.  To celebrate the launch of its Fair Food gazpacho at Whole Foods, Soupergirl held a free sampling event with …



©Animal Equality

Creative Compass to Offer $1.4M in Marketing Aid for Vegan Animal Rights Charities

International vegan marketing agency Creative Compass is launching a program to aid animal rights charities to receive a total of $1.4 million worth of free advertising. With the offer open to 12 eligible vegan charities, Creative Compass will provide help with essential campaign funds and training for animal rights organizations.  With a combined total of $1.4 million worth of free advertising per year available, each month a new animal charity will be set up with $120,000 worth of free Google Ad Spend per year through the Google Grants program. Creative Compass will then provide free training to help organizations with future campaigns.  Creative Compass has always provided digital marketing services for animal charities at significantly reduced prices, including for the Animal Save Movement, but with …


make it plant campaign logo


Upfield’s Global #makeitplant Campaign Will Educate & Encourage Chefs to Focus on Plant-Based

Upfield is to announce the launch of its #makeitplant campaign, at this year’s Worldchefs Congress & Expo 2022 at Abu Dhabi National Exhibition Centre (ADNEC) from May 30 to June 2. Along with its portfolio brand Violife, Upfield intends to encourage and support the hospitality industry with the increasing demand for plant-based food with the new campaign. The #makeitplant campaign aims to ensure consumers have tasty and nutritious food options inside and outside the home, as well as to support and encourage chefs to focus on sustainable and dairy-free alternatives. As part of the campaign, Upfield will provide chefs with an “expansive” range of plant-based options for their menus and there will be dedication for junior and aspiring head chefs on the importance of using …