A survey by Virgin Wines found that whilst a huge 36% of consumers are opting for vegan wines these days, almost 40% of wine drinkers did not know that it often contains animal products. It also revealed that a third of the 1,259 participants would knowingly serve non-vegan wine to vegan guests at a dinner party.
Studies & Numbers
56% of Americans Are Likely Reducing Meat as a New Year Resolution
Report Says Swine Fever and Plant Proteins Will Dominate Agriculture 2020 – 2030
A report by European Supermarket Magazing (ESM) finds that the African swine flu epidemic in China and the changing consumer preference towards plantbased proteins could completely reshape European farming over the coming decade, with fluctuating pork prices and higher cultivation of plants such as pulses and soybeans.
45% of Meat Eaters Plan to Reduce Meat Consumption Next Year
According to a survey by vegan cheese producer MozzaRisella, over 45% of meat-eaters are planning to reduce their meat consumption over the course of 2020. The survey revealed that in addition to this, 49 percent of flexitarians are intending to further reduce meat going forward.
Kimpton Hotels’ Trends Forecast – Vegan Dessert to Enter Mainstream in 2020
According to Kimpton Hotels & Restaurants’ annual Culinary & Cocktails Trend Forecast, “Diners continue to be more educated, mindful and globally connected than ever before,” and we should expect alternative diets such as veganism to become menu mainstays in 2020.
Results of Vegan Food & Living’s Big Vegan Survey 2019 Revealed
This October, Vegan Food & Living invited vegans all over the UK to enter a Big Vegan Survey so they could find out more about the reasons why consumers convert to veganism, what products they like and dislike, and even their favourite supermarkets.
Consumers Have Doubts Whether Foods are 100% Vegan
Data compiled by the Lloyd’s Register group shows that British consumers are dubious when food suppliers claim their foods are 100% vegan or organic. The report is based on findings from 1,000 UK consumers who were asked their views on the food industry.
IDTechEx Forecasts Plant-Based and Cultured Meat Growth 2020 – 2030
A report recently compiled by IDTechEx forecasting plant-based and cultured meat growth for 2020 – 2030, has outlined the need for meat alternatives as the human population outgrows the sustainability of current animal farming.
GrubHub’s “Taste of 2019” Reveals Most Popular Dishes, Trends of the Year, and Most Vegan-Friendly States
US food delivery marketplace Grubhub yesterday released its annual Year in Food report which reveals: the top ten orders of 2019; the top plantbased orders; trends on the rise and decline; and the best and worst states in the US for veganism. “One thing is clear: plant-based foods are here to stay, with a majority of 2019’s top foods comprising of vegetarian- or vegan-friendly options,” says the report.
Consumers Increasingly Seek Plant-Based Ingredients for Sleep and Mental Health
A new study by FMCG Gurus shows that awareness of mental health has become a big part of consumers lives around the world. An increasing awareness of the need to talk about and address issues like stress, anxiety and insomnia sees more and more consumers interested in plant-based health solutions.
HappyCow Reveals Top Ten Vegan Friendly Cities in the World
HappyCow is the world’s largest vegan and vegetarian restaurant guide and authority on vegan-options in over 180 countries. Now celebrating its 20th anniversary this year, the much-loved platform has revealed the results for its annual ranking of the top 10 vegan-friendly cities in the world.
Study: What Germans Like to Order in Restaurants
Almost a quarter of Germans now prefer restaurants where neither fish nor meat are on the menu. This is the result of a representative study commissioned by the restaurant chain Peter Pane and the Institute for Management and Economic Research (IMWF) to survey 1,000 Germans aged 18 and over. Exactly 23% like to go to vegetarian and vegan restaurants.
Sales of Bacon and Sausages Decline in UK
New data from the Agriculture and Horticulture Development Board (AHDB) shows that since 2018, the sales of processed pork products, namely bacon and sausages, have steadily declined in the UK, with retail sales of bacon down by 5.6% and 64% of consumers linking such products to heart disease, high blood pressure and cancer.
“Plant-Based Companies Should Face Questions on Health & Environment”
GlobalData has released a report asserting that vegan food producers should be open to scrutiny in terms of their sustainability and health claims. It cites Plenish and Quorn as examples of companies who are getting ahead of the game in terms of sustainability credentials and transparancy.