Montreal-based Copper Branch has opened its third US location in Portland, Maine. The company recently passed the 65 location mark and in the midst of a worldwide expansion campaign with developers and franchisees which is projected to reach 100 stores by the end of 2020, a plan unmatched in the plant-based, fast casual category.
The new Portland restaurant will feature an all-day breakfast starting at 8 am, and a fully vegan menu including power bowls, burgers and sandwiches, soups and chili, and power smoothies. The entire menu is whole food plant-based, with many non-GMO, organic, specialty and naturally gluten-free foods. The restaurant will be franchisee-run by Maine residents Chris and Melissa Hooper.
Copper Branch CEO Rio Infantino shares his excitement about making Portland the third locaion in the U.S. by stating, “We know Portland area residents share our commitment to delicious, health-focused foods and we are excited to open our third U.S. location in the heart of Portland, Maine with such an iconic location.”
The new openings coincide with the start of Veganuary, the movement that encourages people to go vegan for the month of January as a way to promote and educate about a vegan lifestyle. Mr. Infantino adds, “Though all of our menu options are plant-based, the vast majority of our customers are not vegans, but rather those who are looking for a healthier dining alternative by reducing the level of meat and dairy in their diets.”