Pathfinder Asset Management are specialists in responsible investment and deal with ethical firms such as green energy, sustainable products, recycling, and efficient energy. Their clients are people who want to steer clear of funding areas like weapons, coal, pornography, and gambling. Now Pathfinder are taking their ethical stance one step further and are also screening out companies who have involvement with animal testing or any animal welfare issues.
Chief Executive of Pathfinder, John Berry, said that this decision was motivated by demand from investors. “This year we have been approached by many investors who are concerned about animal welfare issues […] These have included vegans, who are very passionate about cruelty-free investment, but also a much wider audience focused on animal testing and how animals are treated generally.”
Mr Berry stated that he believes this to be a progressive move for the association; “We do not believe incorporating animal welfare screening will change the risk and return characteristics of the fund.” This is supported by studies and surveys regarding consumer interests regarding asset management, for example, a company named Responsible Investment Association Australasia carried out a survey this week which found animal welfare to be a top priority for investors in New Zealand.