More and More Vegans: Natexpo Trade Fair Paris Report

This weekend, vegconomist staff attended the organic trade fair Natexpo in Paris, where over 1000 exhibitors presented their products. In addition to established companies, numerous startups also presented their products. In the vegan sector, the numerous suppliers of plant-based milk alternatives attracted attention.

Obviously, the product category is so popular that many food suppliers use it to expand their portfolio, even if it does not fit seamlessly with the rest of the range. The many vegan bars were also conspicuous, whether at startups or at established suppliers. Also with vegan cheese and vegan yogurt alternatives there were some very tasty variants. In the organic sector, too, the number of suppliers of plant-based sausage and meat alternatives is growing, and many exhibitors presented many variants. Last but not least, several manufacturers presented vegan baked goods such as cookies and biscuits. In discussions, it became clear that smaller companies in particular are feeling insecure as a result of the entry of large global companies and retail chains and are already feeling or fearing problems for their business models.

The vegan products were clearly visible at many stands, many companies would like to position themselves more strongly in this area. Discussions showed that some manufacturers of conventional products are working on vegan alternatives and want to launch them on the market in 2020.

All in all, Natexpo offered our editorial team many exciting impulses without long distances in a relatively compact space. A special flyer listing well over 200 suppliers was helpful in the search for vegan products. The next Natexpo will take place on 21 + 22 September 2020 in Lyon.