Upton’s Naturals to Speak at Future of Protein Conference

Nicole Sopko Vice President of Upton’s Naturals
Image courtesy of Upton’s Naturals

The Future of Plant-Based Proteins Conference, hosted by GlobalMeatNews, takes place on 26 June at the Amsterdam Marriott Hotel. The one-day conference will bring together industry leaders from across the globe to present a range of topics on the growing trend, as well as how it will influence the future opportunities of the international meat sector.

In the annual survey conducted by Global Meat News, participants from the meat industry revealed that 6% of alternative proteins affected their businesses during 2017, and 61% were in favour of seeing more content on alternative proteins in the future. The event will highlight the latest developments and barriers in the rapidly expanding plant-based protein market.

Uptons Naturals
©Uptons Naturals

One of the speakers invited to present is Nicole Sopko, VP of independently owned Upton’s Naturals, which pioneered flavored seitan, kickstarted the jackfruit food trend in the States, and was the first to make pre-seasoned, heat-and-serve, natural jackfruit available in Europe. Her speech will cover the changing marketplace, how to build a plant-based brand and market it internationally, along with the growing popularity of jackfruit as a whole-food meat alternative.

“I’m looking forward to taking part in The Future of Plant-Based Proteins conference to discuss my work with Upton’s Naturals,” said Nicole Sopko, VP of Upton’s Naturals. “So far I’ve been very impressed with Global Meat News’ commitment to expanding education into the area of meat alternatives. As interest in meat alternatives increases globally, there will be more events of this variety and The Future of Plant-Based Proteins is leading the way!”