Fashion brand Call It Spring has announced that it is now fully vegan. Beginning with the 2019 Spring collection, the global brand’s entire collection of shoes, handbags, and other accessories will now, and always be free from animal materials and derivatives.
While the majority of Call It Spring products were already 90 per cent vegan, changing the remaining 10 per cent of materials and sourcing for a global fashion brand required considerable planning. Call It Spring conducted a thorough assessment of its products, identified what materials and components needed to be replaced, developed a vegan policy that outlined what materials were no longer permitted, and devised steps to ensure all products would be entirely free from animal materials or derivatives. All Call It Spring shoes, bags and accessories are now entirely free from animal skins, feathers, fur, hair, wool fibres, shells, real silk, and animal-based adhesives or components.
“We’re extremely proud to offer the same on-trend and affordable options as always, but now with the added benefit of our shoes, accessories, and handbags being completely animal-free,” said, Alyssa Whited, Global Marketing Director of Call It Spring. “This is more than a single collection or product offering. It is a key step in Call It Spring’s brand promise to create a better tomorrow, together.”
Customers can now shop fully vegan online and at over 400 stores globally, and can identify vegan options by looking for the “V” on the boxes, soles of the shoes, and on product pages online.