Vegan fashion designer Stella McCartney has launched her new spring/summer collection.
McCartney is known for her vegan and sustainable fashion, which aims to shape the industry’s future. As a result, her label, which was founded in 2001, was honored in 2015 as “Brand of the year” at the British Fashion Awards. In 2017, it received the Special Recognition Award for Innovation at the Fashion Awards. The label is constantly evolving and exploring innovative vegan materials.
McCartney’s collections are based on philosophies such as respect for nature, respect for people, respect for animals and circular solutions.
The label announced the new collection on Twitter with the post “Our new collection is here!” It continued, “Discover an exploration of the signature Stella play on masculine and feminine silhouettes for an effortlessly sexy attitude.” The new collection is themed “Complex simplicity”.
The collection is available in the online shop, amongst other places.