$2.5 Million Injection from Müller and Other Investors For Yofix Plantbased Probiotic Yogurts

Yofix Steve and Ronen S
©Yofix

Dairy alternative producer Yofix Probiotics, Ltd., has successfully closed a series-A round of investment from investors including Müller Ventures, AG; the French Bel Group; and LionTree Partners LLC, based in the US. The total amount $2.5M will leverage global expansion of its portfolio of award-winning plant-based yogurts.

Previously the startup was awarded with the final $100,000 grant from the PepsiCo Nutrition Greenhouse program, and more recently was elected as one of the 50 most innovative companies at Anuga 2019 in Cologne. This current round, which also included Good Seed Ventures and HWA, as well as initial investors CPT Capital and VegInvest,  will also allow the company to accelerate development of its tech platform to launch more innovative soy-free dairy alternatives in additional categories.

Last year, Yofix launched a new generation of clean-label yogurt alternatives based on its proprietary zero-waste production process. The unique fermented formula is soy-free and composed of a short list of natural and highly nutritious ingredients, including oats, lentils, and sesame. It was carefully crafted to deliver the classic flavor and probiotic functionality of dairy yogurts without the dairy ingredients.

Yofix
©Yofix

“Receiving the financial investment by such prominent multinational players of the dairy industry is an endorsement of trust and confidence in our products and technology,” says Steve Grün, CEO of Yofix. “This fresh influx opens the door to new possibilities. Over the next few years, we will focus strategic efforts on expanding our line of dairy alternatives — which also includes oat yogurt shakes — into the global market. The support will also boost the advancement of our efforts toward developing more clean-label plant-based offerings that extend into alternative cheeses, frozen desserts, and milk alternatives — the prospects are boundless.”