Plant-based producer Alpha Foods announced Tuesday it has secured $28 million in a round led by AccelFoods, with existing partners New Crop Capital, Green Monday, and Blue Horizon. This puts the brand’s current value at $41 million.
The California brand says it will invest this recent funding into marketing, R&D, and team expansion. Its popular portfolio includes burritos, pot pies, tamales, pizzas and nuggets.
Speaking to vegconomist last month, Alpha Foods co-founder Cole Orobetz said, “Alpha Foods entered the frozen foods category with clear identification of opportunities to elevate and produce flavorful, authentically-textured plant-based products. Alpha Foods’ mission is to deliver smart food choices powered by plants, meeting the needs of grab-and-go/heat-and-eat lifestyles. In addition, an important element part of our mission is to support global benefits of animal welfare, sustainability, and overall health tied to the plant-based industry.”