California’s Axiom Foods, one of the biggest plant-based ingredient companies in the US, has expanded the production of its better-tasting and versatile pea protein —Vegotein N — to offer a cost-effective solution for plant-based and allergy-free foods.
The pea protein is now produced at Axiom Foods’ facilities in North America using local ingredients and the company’s patented process. By January 2025, over 2,000 metric tons will be processed annually, and capacity will be doubled within 12 months, the company said.
A supply chain shift
Axiom Foods says the new development signifies a supply chain shift, breaking China’s dominance, which supplied 96% of pea protein. In 2023, steep tariffs (270% anti-dumping and 340% countervailing duties) were imposed on Chinese pea protein imports, significantly disrupting the US market. These tariffs led to supply disruptions and price increases, forcing manufacturers to look for alternative protein sources like soy and rice.
Founder and CEO David Janow shared, “The challenges of the past year have demonstrated the importance of having a reliable, local, and affordable supply chain for pea protein. With Vegotein™ N, we’re not just filling the tariff-made gap; we’re raising the bar by delivering the best-tasting, more versatile, and cost-effective pea protein, produced here in North America.”
Transforming the industry
The pea protein is said to be the most neutral-tasting, smelling, and functional protein on the market, compared to “earthy-tasting” versions offered by competitors. The product is also allergen—and GMO-free, offering a competitive price due to its enhanced and local production.
Axiom Foods plans to expand its product line with new SKUs in the Vegotein N line by Q1 2025, including a cost-effective option with a 78% protein concentration.
According to a report by Astute Analytica, the global pea protein market will be worth $7 billion by 2031. Sustainable plant-based proteins and healthier lifestyles drive the market’s growth with an estimated CAGR of 19.9%. Meanwhile, Axiom Foods says that Europe, Asia-Pacific, and Latin America, particularly Brazil, Chile, and Argentina, are becoming key markets for pea protein launching sports nutrition and allergy-friendly products.
“The patented innovation of our food science team is set to transform the industry”
Besides pea proteins and texturates, the company has a wide portfolio, offering rice and brown rice proteins, hemp-derived ingredients to replace wheat and soy, and pumpkin and Sacha Inchi innovations.
“The patented innovation of our food science team is set to transform the industry and provide manufacturers with the high-quality ingredients they need to meet margins, plus retailer and consumer demand,” Janow added.
