Milk- and Dairy Alternatives

Oatly Launches Oat-Based ‘Coffee Chaos’ and ‘Strawberry Confusion’ Ice Creams in Germany

Oatly launches two new ice cream flavors and upgrades its popular oat-based Salted Caramel ice cream. The new flavors are an immediate addition to Oatly’s existing portfolio in Germany. The new flavors are initially available at Kaufland and Tegut.

Coffee Chaos offers a classic coffee flavor with cocoa sauce and crunchy chocolate chips, while Strawberry Confusion offers vanilla flavor, strawberry sauce and vanilla caramel and this new variety replaces the existing Strawberry variety. Additionally, the existing Salted Caramel variety has also been updated with 30% more salty caramel sauce than the previous version. The products come in recyclable paper cups, each containing 500 ml.

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Earlier this week, the Swedish oat milk giant reported Q4 revenues of $211.7 million, an increase of 13.9%, following an increase in sales volumes in China after the easing of lockdown restrictions.

In an interview with vegconomist, Shaunagh Duncan, Head of Sustainability at Oatly UK, stated: “We want to help drive a systemic shift — in the ways people eat, food is produced, and the planet is treated — where people can make small changes, like switching to plant-based foods, that improve their lives and help to ensure a healthy planet for future generations.”

The new ice cream highlights from Oatly are available in stores now. For more information, visit www.oatly.com/de.

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