Sambazon, the world’s leading producer of Açaí, has created a UK first and new category in the expanding healthy frozen market by launching ready-to-eat Frozen Scoopable Açaí into retail, now available at Ocado, Whole Foods Market and independent retailers nationwide.
As the Açai berry is one of the purest, most nutritious botanicals on the planet that’s packed full of powerful antioxidants and healthy omegas 3-6-9, Sambazon Frozen Scoopable Açai is set to be a game changer in the ‘healthy’ frozen dessert category at only 100 calories per serving.
The Frozen Scoopable Açaí is Sambazon’s number one best-selling food service product and the brand aims to replicate this success at retail with this innovative NPD. The NPD will join Sambazon’s popular blend-at-home frozen Açaí Superfruit Pack range and represent its mission to make Açaí available to a wider consumer base. With prodcts such as this, Sambazon targets modern, health-conscious customers seeking low calorie dessert options that are ethically sourced. Each purchase helps to protect the Amazon rainforest and the families that farm there – 2.5 million acres have been protected so far.
Ryan Black, Founder of Sambazon comments: “By launching the world’s first Frozen Scoopable Açaí, we are furthering our mission of making Açaí mainstream and more accessible to UK shoppers. Our new product means that consumers can enjoy the healthy omega and antioxidant goodness of Açaí straight up or create their own bowls bowls and smoothies without having to use a blender or additional ingredients, saving time and any hassle.”