Sweet Earth Foods’ Awesome Burger has been available as an off-menu item at Ruby Tuesday restaurants throughout the US since January 17. The popular casual dining restaurant chain is the first-ever to partner with Sweet Earth.
Ruby Tuesday will offer the Awesome Burger through Mid-March with the potential to become a permanent menu item. Customers can substitute the meatless patty as part of any of the restaurant’s wide variety of signature burger offerings. The burger is made GMO-free with US-sourced yellow pea protein. It contains 22 grams of protein and is a good source of iron and calcium.
“At Ruby Tuesday, our focus is to provide freshly prepared, high-quality meal options that are full of flavor at an affordable price,” said Jenifer Boyd Harmon, Chief Marketing Officer for Ruby Tuesday. “We know many of our customers have an appetite for delicious meat-free options, which is why we’re excited to partner with Sweet Earth Foods to offer a plant-based, meatless burger that not only mimics the look and taste of a traditional burger but also boasts great flavor every burger lover can appreciate.”
“Burgers are a staple in the American diet. We are thrilled to increase access to a delicious plant-based option through this partnership with Ruby Tuesday, a restaurant industry leader known for innovative burger creations,” said Fleur Veldhoven, VP of Food Marketing at Nestlé Professional. “Many consumers are looking to cut back on meat despite how much they enjoy eating it, and a plant-based protein option like our Sweet Earth Awesome Burger is the perfect no-compromise way to balance their diets.”