Beyond Burger was featured on ABC News last week, with Ethan Brown, founder and CEO of Beyond Meat preparing and selling the plant-based burger in fast food restaurant Carl’s Jr. in El Segundo, California. Beyond Burger is now available at over 1,000 fast food restaurants U.S.-wide.
“Fast food really isn’t about salads, it’s about burgers and fries,” Brown told the ABC. “So what if we can create a burger that’s really healthy so people can have the benefits of plant-based eating but have it in the format of a delicious satiating meat burger?”
Newton Hoang, marketing manager at Carl’s Jr added:
“We try to stay in front of the trends as much as we possibly can, so it really is a matter of us keeping our finger on that pulse, and we feel that Beyond is a great partner to do so.”