Editorial scope and focus of vegconomist
vegconomist is a fully digital business magazine covering all topics relevant to companies and decision-makers in the plant-based sector, including non-food and cellular agriculture. As a cross-industry publication, we provide critical insights spanning the entire value chain.
Our readership shares a common interest in plant-based business news, alternative proteins, and cellular agriculture. It includes professionals and executives from the food & non-food industries, wholesale & retail, foodservice, investment & finance, education & research, media, politics, and NGOs. Our audience ranges from business developers in mid-sized companies to top management in multinational corporations and startups, as well as experts in R&D, product development, and public institutions. Media, academia, and NGOs also regularly reference vegconomist content.
Press releases: What we look for
We welcome press releases that provide relevant updates for our editorial team and target audience. To increase the likelihood of coverage, submissions should meet the following criteria:
- Clear relevance to our core topics: plant-based business, alternative proteins, and cellular agriculture
- Objective tone
- Business significance for executives in industry, politics, NGOs, and research
- Exclusive content or embargoed material
- A designated media contact available for follow-up questions
- At least one press image/graphic attached or linked
Topics of interest
- Corporate announcements with significant impact on plant-based strategy or the industry at large (investments, business expansion, product portfolio developments, protein transition goals, etc.)
- Industry trends and key market developments
- Academic or independent studies related to our core topics
- Product launches: Highlight innovation and provide relevant B2B details for retail and foodservice, including availability by market segment and economic regions
- Ingredients, processing technology, or packaging: Clarify the added value for plant-based applications and your expertise in the field
- Expert interviews, guest articles, and opinion pieces from recognized industry professionals
Submissions
Send press releases and inquiries to [email protected].
Want guaranteed publication with maximum visibility? Sponsored posts remain linked across all categories and articles for one week. For details, contact [email protected].