As the Indian vegan market continues to thrive, we take a look at the latest updates from alt protein companies in the country.
GoodDot goes global
GoodDot, which describes itself as India’s leading plant-based company, has entered the US in partnership with food manufacturer and distributor ADF Foods. The products will be sold under ADF’s Ashoka brand of frozen Indian-style ready meals, and will include Plant Based Butter Chicken, Plant Based Lamb Rogan Josh, and Plant Based Lamb Curry.
According to GoodDot, the meals are already available at most ethnic Indian stores in the US, and will soon roll out at many more major retailers in the country.
“India’s first oat milk facility”
As reported by Silicon India’s Startup City magazine, various new companies have recently entered India’s plant-based sector. One is Oatmax, which claims to have opened the country’s first oat milk facility. The company offers its milk alternatives in plain, vanilla, and chocolate flavors, and the products can be customized to meet customer needs. For example, the calorie count can be reduced, or the recipe can be adapted depending on whether the milk is intended for use in cooking or as a beverage.
The oat milk is made entirely without artificial ingredients, and is available in various packaging options such as glass bottles, spout pouches, and pillow bag pouches. In future, Oatmax aims to branch out into other plant-based products, such as meat alternatives.
Award-winning vegan cheese
Veclan is a startup that began by producing vegan alternatives to popular spreads and dips. But after founder Deep Harlalka realized that what he missed most was cheese, the company began developing plant-based cheese shreds and spreads. The products launched last year, and have already been named Best Vegan Cheese by PETA India. They are available across India via various online vegan marketplaces, along with Amazon and Flipkart.
Alt meats with no soy or gluten
Indian plant-based meat startup Imposter Meat offers high-protein burgers and meatballs made from pea protein. Unlike many other brands, the products are free of soy and gluten, which are common allergens. Strict hygiene standards ensure there is no cross-contamination.
Imposter’s products are already available at numerous retailers, including Vegan Dukan, Big Basket, and Nature’s Basket. The brand is also reportedly launching various new products such as sausages, butter chicken gravy, and sheek kebab.
“Imposter Meat is healthy as it eliminates the negative health implications that animal-based meat has, and it’s also high in protein content and cruelty-free,” founder Nikhil David Prakash told Startup City.
