A new market research report by Transparency Market Research forecasts a positive trend in the growth of the global fruit and vegetable powder market for the period 2018-2026. In addition to the changing preferences of health-conscious customers, another driver of this market is the worldwide increase in veganism.
According to the report, more and more manufacturers in the food industry are concentrating on producing health-promoting food products and are therefore increasingly using powdered raw fruits and vegetables in their products. In addition to the development of new and innovative products, fruit and vegetable powder also offers manufacturers the opportunity to use seasonal fruits and vegetables in their products.
On the global market, the demand for fruit and vegetable powder is rising due to the worldwide growth of the vegan population. Fruit and vegetable powder is easy to store and increases shelf life. Demand for fruit and vegetable powder is driven mainly by the Asia-Pacific region and North America.
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