Amschela Launches Crowdfunder for Multipurpose Bag Made From MIRUM Alt Leather
Amschela, a sustainable luxury handbag brand based in the UK, has launched a crowdfunding campaign for its new AIRIUM bag. AIRIUM is made from MIRUM, a plastic-free vegan leather alternative produced by Natural Fiber Welding. The multipurpose “6 in 1” bag can be worn six different ways — from handheld to a clutch or a crossbody. The bag will be manufactured by Veshin Factory in China, which produces sustainable accessories made from vegan materials. The facility also has a commitment to treating its workers ethically, in an industry notorious for its human rights abuses. Vegan brand Amschela started out by producing conventional leather accessories then transitioned to a vegan brand during the pandemic after learning about the environmental impact of the leather industry. The company …
