Formerly Vegan Good Life Magazine and rebranded in 2021, Germany’s Antagonist magazine is a pure-play vegan media house, positioning itself as the “leading voice of a new ethical movement, in pursuit of #radicalkindness”. The founder states that the new platform is “hell-bent to change the outdated perception of veganism” and publishes aspirational content on all areas of vegan life.
Antagonist Announces Shortlist for Vegan Brand of the Year Design Award
Vegan media platform Antagonist has announced the shortlist for its Vegan Brand of the Year Design Award, which will take place for the first time ever in 2022. The award recognises “brand design efforts that change the perception of vegan products, break new territory and positively influence consumer behavior”. To qualify, companies were required to have demonstrated outstanding brand work in 2022, such as an inspiring new launch or rebrand. Impactful campaigns and packaging updates were also considered. Six companies have made the shortlist: Nucao, Germany — an organic vegan chocolate producer. Naveia, Brazil — an oat milk brand. Cravers, Germany — hazelnut butter with no additives. Surreal, UK — high protein, sugar-free, and vegan breakfast cereals. Dilectio, Australia — premium plant-based cheeses. La Vie, …