British sustainable beauty brand Beauty Kitchen wants to help address the notorious issue of Christmas waste: 30% more waste is created during this time of year in the UK alone. To tackle this problem, Beauty Kitchen has launched a limited-edition festive range to encourage consumers to make more conscious choices this shopping season.
Beauty Kitchen Launches Reuse Model to Save 100 Million Bottles From Landfill
Beauty Kitchen launches reuse model to prevent plastic waste across the beauty and personal care sectors. Scottish personal care brand Beauty Kitchen has launched a “groundbreaking” reuse programme called Re to tackle the 95% of beauty packaging that is discarded after a single use. Companies signing up to the programme will use Re’s reusable stainless steel ‘Smart’ packaging, preventing single-use plastic from ending up in landfill or the ocean. The ‘Smart Bottle’ only needs to be used once to have lower global warming potential than its single-use counterpart. Several big names have already signed up for the programme — multinational giant Unilever was Re’s second customer, and is scaling up its refillable packaging trials across the UK. The company has refill stations for its Radox, …
