Following last autumn’s news from Bel Group that the multinational dairy corporation was to launch vegan-friendly versions of its core brands including The Laughing Cow, Babybel, Kiri, Leerdammer and Boursin, and that it was to launch a “new international brand fully dedicated to plant-based products” – Bel Brands USA this week introduces Nurishh, a line of vegan cheeses debuting with three types of slices and three of shreds.
The Laughing Cow’s Plant-Based Garlic & Herb Cheese Alternative Launches at Whole Foods
The Laughing Cow has announced the much-anticipated launch of its dairy-free cheese alternative, The Laughing Cow Plant-Based in Garlic & Herb flavor, now available at Whole Foods Markets across the United States. The launch of The Laughing Cow Plant-Based has experienced multiple delays, with the company holding off the initial release “in order to spend more time perfecting the recipe,” according to the website. Following a launch announcement in December of 2022, the company further delayed the rollout due to unforeseen production challenges. However, at the end of last year, The Laughing Cow Plant-Based Spreadable Cheese debuted in the UK and is now finally available to US consumers. Mirroring the familiar packaging and presentation of the original Laughing Cow products, the vegan-certified cheese alternative is …