Planted Foods

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Marketing & Media

Food Tech Startup Planted Foods Causes a Stir in Berlin With Giant Chicken Made of Plants

With a 100 square metre art installation made of real plants arranged in the shape of a chicken, the Swiss startup Planted is causing a stir in Berlin in a campaign that has been running since 8th October and will continue til 11th November. Under the title “Better than”, Planted encourages people to critically question the way meat is perceived and consumed. For its mission to make the world a better place one bite at a time, the start-up actively promotes environmental protection and resource conservation with a series of different actions as part of the campaign. While the installation catches the eyes of people passing by, Planted online allows consumers to find out how much carbon dioxide, water and animal life each individual can …