New Report From the Bezos Center Reveals Roadmap for Alt Proteins in the UK
The UK can become a global leader in alternative proteins, contributing to food security and sustainability goals while providing healthy and sustainable protein sources. The UK’s current consumption of animal protein is unsustainable, contributing to deforestation, water scarcity, and greenhouse gas emissions. According to the UK Committee on Climate Change, the UK needs to reduce meat and dairy consumption by 20% by 2050 to reach its net-zero targets. However, alternative proteins must be more appealing, affordable, and available to attract consumers, compete with traditional meat, and alleviate these environmental issues. Collective action — from industry leaders, the government, research institutions, policymakers, and consumers — is needed to support their development and integration in the market. This is why stakeholders from the UK’s alternative proteins sector have …
