After opening an all-vegan bar together in London last year, BrewDog announces the expansion of its relationship with Biff’s Kitchen in the launch of fully vegan delivery-only operation which will bring Biff’s Crispy Fried Jackfruit across the UK, beginning with five London sites plus Manchester, Liverpool, Glasgow, and Edinburgh.
Biff’s Launches New Jackfruit Products at Lower Cost, Providing “Alternative to Alt Meat”
UK-based brand Biff’s Plant Shack has launched a new and improved range of jackfruit-based CPGs, including a brand new burger cutlet and an updated formulation for its popular jackfruit wings. The products contain over 50% whole plant ingredients, making them an alternative to more processed plant-based meats. It comes as some consumers are increasingly searching for more veg-led options; according to surveys conducted by Biff’s and Vypr, 68% prefer these types of products to hyper-realistic meat alternatives. Meanwhile, figures from Kantar indicate that veg-led brands grew at four times the rate of conventional meat alternatives last year. Biff’s new Jackfruit 2.0 options are sold frozen, replacing the brand’s chilled products. This has allowed the company to cut retail prices by a third, making things easier …