Run-A-Ton Group Secures Exclusive Distribution Rights & Brand Ownership of Bon Dévil
Bon Dévil, the plant-based dessert brand rebranded from The Collaborative last March, announces a partnership with The Run-A-Ton Group, Inc, a US leader in plant-based, allergy-friendly, gluten-free, organic, and kosher goods. The development comes around six months after Ripple Co-founder Adam Lowry joined Bon Dévil as Executive Chairman. Founded in 1972, the Run-A-Ton Group, has acquired exclusive distribution rights and brand ownership of Bon Dévil Products for North America, effective last month. The group now encompasses Wholly Wholesome, Wholly Gluten Free, Blissfully Better, Unique Belgique, as well as Bon Dévil. Following the partnership, Bon Dévil is poised for a nationwide launch at Kroger, the largest supermarket chain in the USA. The brand’s Chocolate Ganache and Salted Caramel Ganache are set to roll out onto Kroger …