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Sweets & Snacks

Bristol’s Boundless Raises £1.5M, Becoming UK’s No.1 Gut Health Snack

Following an investment round of £1.5 million from notable industry investors including Graze co-founder Ben Jones (announced as the company’s director and investor in 2022), and the ex-head of M&S Food, Boundless of Bristol says it has secured its position as the UK’s number one gut health bagged snack. With the value of sales up by 110.2% year-on-year and volume up by 171%, the company’s value share in the Better For You category is leading at 1.6 times faster than its closest competitor according to Boundless, marking 58% year-on-year growth and putting founder & CEO Cathy Moseley in the top 10% of FMCG female founders. Boundless’ vegan-friendly portfolio includes chips in Sour Cream & Onion, Smoky Bacon, Sea Salt & Cider Vinegar, and Chipotle & …

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