Califia Farms

Oatly Barista

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Milk- and Dairy Alternatives

For World Milk Day, We Highlight Oat Milk’s Meteoric Rise and Latest Innovations

June 1 marks World Milk Day, and while the occasion was originally launched by the UN to recognize dairy milk, plant-based milk is increasingly taking center stage as the world’s creamy beverage of choice. Out of the countless dairy-free milk varieties, arguably none has shot to fame as quickly or attracted more passionately loyal fans than humble oat milk. It’s notable to recall that, just over five years ago, few people had ever heard of oat milk, and the product was virtually non-existent in most coffee shops and smoothie bars.  But brands like Oatly broke open the lucrative market for this innovative beverage, which is beloved the world over for its creamy texture, low calorie count and gluten- and nut-free ingredients. According to Research and …

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Califia Farms Whipping Cream

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Products & Launches

Califia Farms Expands Plant-Based Creamer Line with Dairy-Free Heavy Whip

Plant-based dairy pioneer Califia Farms announces the addition of Heavy Whip, a one-to-one swap for heavy whipping cream, to its plant-based lineup.  Ideal for whipping, baking and cooking, the Heavy Whip is a multipurpose ingredient that allows consumers to customize any recipe calling for traditional heavy cream – from soup and salad dressings to whipped toppings and desserts.  Available in 16.9 oz refrigerated cartons, the unflavored, unsweetened Heavy Whip is gluten-free and made from a coconut oil base.  Each carton retails for a suggested $4.89, and as with all Califia products, the Whip is kosher and non-GMO.  New cookbook To celebrate the launch and highlight the diversity of Califia’s entire product portfolio, the company partnered with celebrity chef Carla Hall to release a new digital …

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Greg Steltenpohl CEO Califia Farms

Greg Steltenpohl ©CEO Califia Farms
Charity & Campaigns

New Greg Steltenpohl Pragmatic Visionary Award to Provide Scholarships to Change-Making Startups

The Greg Steltenpohl Pragmatic Visionary Award has been set up to honour plant-based visionary Greg Steltenpohl of Califia Farms and his lifelong mission. Friends and family of natural products pioneer and plant-based visionary Greg Steltenpohl announce the launch of a $100,000 annual scholarship for food startups. The founder of Odwalla and Califia Farms, who passed away in March 2021, dedicated his life to transforming the food system through entrepreneurship. The Greg Steltenpohl Pragmatic Visionary Award was announced by Eli Steltenpohl when his father was honoured at the Community Purpose and Impact Awards presented by New Hope Media at the Natural Products Expo in Anaheim, California. Award co-founders and advisors include: Mike Burbank – Managing Director, Morgan Stanley John Foraker – CEO, Once Upon a Farm; former CEO, …

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Melted ChedBlok ©Grounded

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Market & Trends

Alt Dairy Expected to TRIPLE in Value to $32BN, Thanks To Cheese and China?

A new market study reveals that the plant-based dairy market is predicted to expand by nearly 3X over the next ten years from $11 bn to an estimated $32 bn. China is identified as a key market which is described as “flourishing” and cheese is identified as the next frontier in terms of innovation. “Cheese alternatives are predicted to be the “next frontier” in plant-based innovation, advancements in ingredient technology are estimated to fire dairy-alternatives market”  The report finds that plant-based dairy reached a valuation of $11bn in 2020, when plant-based milk expanded twice as fast as cow’s milk. Almond milk remains the category leader at US$ 6.5 Bn, followed by fast-rising oat milk, then soy milk. Two out of five sales of plant based …

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Greg Steltenpohl CEO Califia Farms

Greg Steltenpohl ©CEO Califia Farms
Society

In Memory: Greg Steltenpohl, Founder & CEO of Califia Farms, 1954-2021

Greg Steltenpohl, founder and CEO of hugely successful US plant milk brand Califia Farms, sadly passed away this weekend at the age of 67. The company produces, among other things, plant-based drinks, plant-based yogurts and cooking creams, which are much loved by US consumers as well as in the Chinese market. Greg originally founded Califia Farms as a co-op and it went on to become one of the most successful and creative plant-based milk brands on the market, receiving $225 million in investments in early 2020.

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Mushroom Oat and Hemp Barista Blends Califia Farms

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Products & Launches

Califia Farm Debuts Oat Blends With Functional Ingredients Mushroom and Hemp

One of North America’s most recognisable plant milk brands, Califia Farms, today announces the additions of  Mushroom Oat Barista Blend and Hemp Barista Blend. Both products offer functional ingredients which continue to trend and were revealed as the most important quality in plant-based milks and creamers by 1 in 5 coffee drinkers in new research conducted by OnePoll.

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Califia Farms Supports COVID-19 Relief Efforts

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Market & Trends

Califia Farms is Big in Business in China Where Plant-Based Milk Sales Increased by 800%

Califia Farms is big in business in China at the moment and looks likely to remain so in the long term, as sales in the plant-based milk sector in China have grown by a spectacular 800% year-over-year. The South China Morning Post reported in August that China’s plantbased market will $12 billion by 2023 from around $10 billion in 2018.

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Avocado butter Califia Farms

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Products & Launches

Califia Farms’ Plant Butters Now Available Across the USA as Demand Soars

Califia Farms, the US pioneer in plant-based dairy alternatives, has announced that its plant butters, launched in May, are now available nationally in the States. The company states that this is in response to demand for plant-based butter, a category worth $198 million with sales growing 8% in the past year and 15% over the past two years.

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Plantbased Business Hour

When Will Plant-based Milks Be 50% of the Milk Category? Greg Steltenpohl of Califia Farms Makes The Call

When will plant-based milks be 50% of the milk category?  Greg Steltenpohl of Califia Farms calls it on the Plantbased Business Hour.  He and host Elysabeth Alfano also discuss 1) the necessary creativity in plant-based foods, 2) the hurdles he didn’t see coming, 3) the synergy between plant-based production and the eco-system and 4) what he wished he knew 10 years ago. Plus, Greg explains the generational shift in consumption patterns in the highlight clip below (2:39).  For the full interview, click here.   Click here for the audio podcast. Display content from YouTube Click here to display content from YouTube. Learn more in YouTube’s privacy policy. Always display content from YouTube Open “Generational Shifting: What are the Under 40 Age Group Buying?” directly Now you can …

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Food & Beverage

Califia Farms Follows-Up the Launch of its Vegan Butter With its New Protein Oat Milk

Protein Oat has joined Califia‘s rapidly expanding portfolio of plant-based products. The plant milk is made from pea, oat, and sunflower proteins and delivers a blend of nine essential amino acids. As we reported last month, the brand recently launched two new lines of vegan butter containing nutritional yeast.

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Avocado butter Califia Farms

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Products & Launches

Califia Farms Launches Two Lines of Plant-Based Butter

The Califia Farms website is now advertising two lines of vegan butter; sea-salt with olive oil and sea salt with avocado oil. The whole-food spreads are cultured with nutritional yeast and use avocado oil & olive oil, tiger nuts and cashews as the base. Both products are made without palm or canola oils or trans fats.

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Califia Farms Supports COVID-19 Relief Efforts

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Society

Califia Farms Donates a Million Servings to Frontline Healthcare Workers and Communities

California plant milk producer Califia Farms announces it is partnering with Feed the Frontlines NYC, Feeding America, Founders Give, and Meals on Wheels to deliver its drinks to frontline workers battling the virus. Califia has already provided around 350,000 servings since March and will continue its donations until December.

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Califia Farms Oat

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Company News

Califia Farms Receives One of the Largest Ever Investments in the Natural Foods Sector

Califia Farms, the recognisable Los Angeles plant milk brand which received over $50M in investment from celebrities including Leonardo DiCaprio in 2018, today announces it has completed a $225 million Series D financing led by the Qatar Investment Authority (QIA), with participation from others including David Yeung‘s Green Monday Ventures.

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Green Common Tmall Global Flagship Store media event

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Food & Beverage

Green Common Opens Flagship Store in China Offering Famous Vegan Products

Green Common today announces the official launch of their Tmall Global flagship store today, as part of Tmall Global’s Black Friday event. As Tmall Global’s first cold-chain service vendor, Green Common will provide close to forty well-known plant-based products from including plant-based meats to healthy beverages and snacks.

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Celebrities

Califia Farms Secures over $50 Million From Celebrity Investors

Califia Farms, the well-known Los Angeles based natural beverage company, have announced a new round of funding which they have received to the tune of over $50 million. The plant-based milk market is set to exceed $34 billion by 2024, thanks to the enormous success in the global natural milk producers, and in particular Califia Farms, who have been enjoying exponential growth with their plant milks, creamers, juices and probiotic yogurts.

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