FR Pepp + Chao Shreds Whole Foods

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Products & Launches

Field Roast Pepperoni and Chao Cheese Shreds Launch Into Whole Foods Market Across US

Greenleaf Foods, the plant-based arm of Maple Leaf, expands its Field Roast Plant-Based Pepperoni and Chao Creamery Creamy Original Shreds nationally at Whole Foods Market stores in the US, making Whole Foods the first national retailer to carry both products. Greenleaf claims that its vegan pepperoni was the first to be made with pea protein as opposed to soy. Clearly, Greenleaf is increasingly solidifying a supplier relationship with Whole Foods; as we reported earlier this month, the Maple Leaf subsidiary is to exclusively provide Lightlife chicken to all Whole Foods Market prepared foods departments across North America, serving the product in its hot bar, cold salad bar, and grab-and-go offerings. Back in April, Greenleaf launched three Lightlife and Field Roast products into the discount store, …