Following news last year that Chobani, had launched a plant-based range of oat-based drinks, cultured oat blends, and dairy-based creamers; the US brand now announces it is extending that range for launch this month, to include dairy-free Greek yogurts and probiotic drinks.
Chobani Launches New Oat and Pumpkin Drink for Fall Season
Chobani introduces Chobani Oatmilk Pumpkin Spice, a pumpkin flavored oat drink made from whole-grain oats. The product is vegan-friendly, a good source of calcium, dairy, and lactose-free, and designed as a beverage for the fall season, for which it is also bringing back the pumpkin-flavored Chobani Oat Coffee Creamer. Chobani filed for IPO in 2021. A year later, the company announced: “We have come to the tough conclusion that it does not make sense for Chobani to be in the dairy milk business at this time […] We did look at ways to evolve in order to continue servicing our customers, but at the end of the day, we thought it would be best to focus our resources and prioritize our core products, like yogurt, …