Eroski Launches Own-Brand Vegan Range as 44% of Spanish Consumers Buy Meatless Foods
Spanish supermarket chain Eroski has introduced its first own-brand range aimed at vegans, vegetarians, and flexitarians. The Eroski Veggie line has initially launched with around 20 products, including falafel, tofu, seitan, hummus, and several varieties of plant milks. Meat alternatives such as burgers and chicken nuggets are also available, along with ready meals such as lasagne, Spanish omelette, and risotto. More plant-based products are expected to be added later in the year. The range has been certified as animal-free by V-Label, with some products also certified organic by the EU’s Euroleaf logo. “Commitment to health” According to Eroski, 44% of Spanish people buy vegetarian products, while 7.8% of over-18s say they are eating a plant-forward diet. With around 10% of Spanish consumers reportedly reducing their …