Ivy Farm and Finnebrogue partner to bring cultivated Wagyu beef to the UK  

Image courtesy of Ivy Farm

Cultivated Meat

Ivy Farm and Finnebrogue Partner to Bring Cultivated Wagyu Beef to the UK  

Cultivated meat company Ivy Farm Technologies and UK food producer Finnebrogue have announced what they claim is a “world-first” partnership to develop and sell cultivated Wagyu beef burgers in the UK — once cultivated meat gets the regulatory green light. The collaboration aims to address the growing demand for meat with a sustainable alternative. Finnebrogue, renowned for its artisan pork products, will explore Ivy Farm’s cultivated process, which significantly reduces the carbon footprint of meat production since it does not require land or animal agriculture.  Diversifying protein production Jago Pearson, CSO at Finnebrogue, says: “Our task is always to make food that is nutritious, delicious and sustainable for food-loving consumers up and down the land – and so we are excited to strike a partnership with Ivy Farm that will …


vegan garlic kyiv

© Finnebrogue

Politics & Law

Better Naked to Donate 50% of Vegan Garlic Kyiv Profits to Ukraine Relief Effort

UK plant-based brand Better Naked, owned by Finnebrogue, has announced that 50% of profits from its vegan Garlic Kyiv will be donated to the humanitarian effort in Ukraine. Better Naked has also renamed the product, formerly called the Garlic Kiev, in solidarity with the Ukrainian people. Chicken kievs originate from the Ukrainian capital, which was known as Kiev in the days of the Soviet Union but is now often spelled Kyiv at the request of the Ukrainian government. Better Naked’s vegan Garlic Kyiv contains a pea-protein-based chicken alternative covered in plant-based garlic butter sauce and coated in breadcrumbs. Finnebrogue will split half of the profits from the product between Unicef and the Red Cross. Ukraine conflict The conflict in Ukraine has had serious consequences for …


VFC Adam and Matt


Food & Beverage

PETA UK’s Vegan Food Awards Winners 2021 Revealed

PETA UK has today announced its prestigious Vegan Food Awards winners, with the list ranging from small startups to huge names in the food industry – like McDonald’s and Burger King – highlighting how mainstream plant-based eating has now become.  Now in its ninth year, PETA’s Vegan Food Awards showcases some of the biggest and exciting new vegan offerings of the last 12 months over 24 categories.  BEST VEGAN CHICKEN VFC – After its recent US expansion, the activism-first vegan fried chicken producer VFC recently signed its first major retailer listing with Tesco, the UK’s largest supermarket chain. BEST VEGAN MEAT Oumph! Kebab Döner Style – the Swedish plant-based brand Oumph! launched its kebab meat into Iceland supermarkets in the UK, made from pea protein, …


Costa Coffee bacon

©Costa Coffee

Products & Launches

Costa Coffee Launches Vegan Bacon Breakfast Roll Across UK

British chain Costa Coffee is reportedly the fastest growing coffee shop chain in the UK and is a subsidiary of the Coca Cola Company. The chain is now to offer a Vegan Bac’n Breakfast Bap across the country, as first reported by Vegan Food UK. The new offering uses Irish brand Finnebrogue‘s Naked Bacon Without The Oink! as well as a vegan spread. Earlier this year Costa added more Vegan Society-approved sweet treats to its menu – including a chocolate slice from BOSH!. Famous Irish sausage-maker Finnebrogue is currently undergoing what it has called a “plant-based revolution”, with the opening of a £25 million plant-based facility in County Down, Northern Ireland, and the launch of its Naked Without range including bacon and sausage.  As the …