Footprint Coalition X Motif Foodworks

© Motif Foodworks

Company News

Robert Downey Jr.’s FootPrint Coalition Invests in Motif Foodworks For “New-to-the-World” Plant-Based Foods

Robert Downey Jr.’s FootPrint Coalition Ventures invests in Boston’s Motif Foodworks to create next gen plant-based foods “moving beyond animal mimicry” into new product categories, as the company simultaneously announces its launch into foodservice with its alt beef, pork and chicken. Motif states that the two companies will partner on the development of “new-to-the-world” plant-based food format, stating: “This includes moving beyond animal mimicry to create new product categories that provide consumers with healthier, better tasting plant-based options”. “If plant-based foods are going to make a real impact on sustainability, we need an approach that’s both delicious and nutritious,” said Robert Downey Jr., founder of FootPrint Coalition Ventures. “By focusing on both better tasting and healthier options, Motif is not only making a difference in …

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Zero Acre Farms

©Zero Acre Farms

Investments & Finance

Zero Acre Farms Raises $37M to “End Vegetable Oils” With Investors Including Robert Downey Jr. and Richard Branson

Zero Acre Farms has raised $37 million from star investors such as Robert Downey Jr.’s FootPrint Coalition Ventures, as it seeks to bring an end to the era of vegetable oils. With widespread reliance on destructive vegetable oils linked to chronic disease and deforestation, Zero Acre Farms is creating healthy oils and fats made by fermentation. “Today, we announce our mission: to remove destructive “vegetable” oils from the food system” The California-based company has identified vegetable oils – including soybean, sunflower, canola, and palm oil – as one of the most consumed foods in the world and the fastest-growing sub-sector of global agriculture. The increase in consumption is not only connected to obesity and heart disease – now the leading cause of death in the …

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Nobell cheese platter

©Nobell Foods

Investments & Finance

Nobell Foods: Plant-Based Casein For Realistic Vegan Cheese Endorsed by Robert Downey Jr Raises $75M

Plant-based cheese company Nobell Foods has raised $75 million in a Series B funding round. Founded by Lebanese entrepreneur Magi Richani, the San Francisco-based startup claims to have unlocked the secret to stretchy, realistic vegan cheese. “Magi Richani and her Nobell team are putting the eco in queso… milking a crop instead of a cow” – Robert Downey Jr. An engineer by training, Richani understood that dairy proteins called caseins are fundamental to providing cheese with the qualities that consumers are accustomed to with traditional dairy, such as the melt and the stretch. Richani and her team developed a method to recreate the genetic code of casein in soybean seeds and grow plants that have the same dairy caseins found in conventional dairy and can …

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Footprint Coalition Robert Downey Jr

©Footprint Coalition

Investments & Finance

Robert Downey Jr. Invests $10M+ of Own Money on a Mission to Save the Planet

Actor Robert Downey Jr. has put at least $10 million of his own fortune into the launch of a new rolling venture investment fund called Footprint Coalition Ventures. The investment focus areas listed so far are bamboo (MISSION: Build the world’s most sustainable paper. End global deforestation), insect-based protein, and plastic alternatives, with grants available for cellular agriculture, microplastics, and conservation tech.

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