Green Boy

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Pet Food

Green Boy Launches Global Plant-Based Pet Food Ingredients Division

Plant-based food ingredients supplier Green Boy has launched a new division dedicated to plant-based pet food ingredients, extending its operations globally. This new venture aims to provide a comprehensive range of plant-based ingredients, including starches, sweeteners, proteins, and fibers, to pet food manufacturers. The newly formed pet food ingredient sector at Green Boy will supply ingredients derived from pulses, grains, cereals, and vegetables. This includes a variety of proteins such as vital wheat gluten, pumpkin, pea, potato, and chickpea proteins. Additional offerings will include sweet potato, psyllium husk, arrowroot, and tapioca. Co-founder and owner of Green Boy, Peter van Dijken, commented, “Green Boy has always operated with the goal of accelerating the plant-based food reformation, to help with the transition from animal-based food products to …

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Green Boy Team Photo LA Office

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Ingredients

Green Boy Group is Fuelling The Plant-Based Food Reformation with Plant-Based, Non-GMO & Organic Food Ingredients

Global ingredient supplier Green Boy reveals its strategy to ensure availability, innovation, and, ultimately, food security for a growing population by supplying high-quality plant proteins, starches, and syrups to established and upcoming food companies and manufacturers. Our ever-expanding human population is heading towards nine billion people while inhabiting a planet with limited resources.  We would need 1.75 planets to sustain our current consumption as humanity. One of the most crucial areas in desperate need of reform is the food industry: from an inefficient, destructive, and health-threatening system reigned by the Big Dairy and Meat industry, to an optimized, regenerative, and healthy food supply that makes tasty plant-based options accessible to everyone. Luckily, all the research, knowledge, and technologies it takes to transform our food system …

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Green Boy Chicago

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Company News

Green Boy Group Opens New Chicago Office Led by Ingredients Veteran Thomas Smit

Plant-based protein supplier Green Boy Group announces it has opened a new office in Chicago, led by the newly appointed Thomas Smit.  According to Green Boy, Smit’s career began at agribusiness company Nidera (now Syngenta) in Amsterdam, where he focused on supplying plant-based food ingredients globally. In 2016, Smit joined Royal Ingredients in Chicago as that company’s Managing Director, which has since been acquired by BayWa thanks to strong US sales growth.  “I am grateful for my time at Royal where I gained a lot of experience on how to start, run and expand an office in a market that is constantly evolving,” says Thomas Smit. “But when Green Boy approached me to head their new office in Chicago, I was getting very excited. Green …

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Green Boy New Managing Director

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Company News

Green Boy Group Hires Former Interfood CEO Jeroen van den Heuvel as Managing Director

Plant-based protein supplier Green Boy Group announces it has hired Jeroen van den Heuvel, former CEO of global dairy supplier Interfood, as its new managing director.  In addition to managing Green Boy’s daily operations, Jeroen will oversee hiring and provide strategic input to increase the company’s commercial activities.  “I was connected to Green Boy the last two years via the advisory board which allowed me to get to know the company pretty well,” said Jeroen. “The energy and creativity that the team at Green Boy brings to the table is amazing. I’ve never seen a company grow so fast and have such a positive impact on the food industry. It is really exciting to be able to contribute with my experience in a meaningful way …

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Green Boy

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Products & Launches

Green Boy Group Announces Plant-Based Protein For Alt Dairy Industry

Green Boy Group announced today that it is launching Plant-Dairy Protein™ developed for the plant-based dairy industry from pea, mung bean, fava bean and chickpea, for the production of a range of innovations from vegan cheese, yoghurt, ice cream, spreads, butter, mayonnaise to eggs. Plant-Dairy Protein™ is a ‘dairy grade’ non-GMO functional plant-based protein powder which reportedly has a neutral flavor profile and is said to enhance mouthfeel, boost nutritional properties and enlarge the textured aspects in plant-based dairy products. “The plant-based dairy products are developing rapidly in all sorts of forms and shapes, and you have to be able to keep up with their demands,” explains Frederik Otten, co-founder of Green Boy Group. “Our customers want to create the ultimate plant-based cheese, yoghurt or …

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Plant-Meat Protein™ : Plant-based Protein for Plant-based Meat (PRNewsfoto/Green Boy Group)

Company News

LA Plant Protein Producer Green Boy Group Expands to Sydney Australia

Green Boy Group, which operates in LA and Amsterdam, has announced that it is opening an office in Sydney, Australia. Its product, Plant-Meat Protein™; is a non-GMO functional plant-based protein powder used by the food industry for the production of meat-like vegan products and comes in the form of crisps or granules. The protein comes in Pea, Mung Bean, Fava Bean and Chickpea varieties.

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