Great news for Russia was announced earlier this month as the country is now set to host its first plant-based incubator programme. In collaboration with ProVeg International, the newly-formed Association of Alternative Food Producers (AAFPP), has been established by Julia Marsel and Tim Ponomarev, two of the founders of the ProVeg Incubator alumni startup Greenwise.
Publix Launches Pea Based Chicken Tenders & Burgers Under GreenWise Range
Publix, the largest employee-owned company in the US, today announced the company’s first pea-based chicken tenders and burger patties. The GreenWise Chickenless Tenders land on shelves this week, and the GreenWise Meatless Burger was released in April, in addition to the black bean burger veggie burger already existing under the GreenWise brand. As we reported last August, Publix has been steadily increasing its vegan offerings, and currently stocks brands such as Impossible Foods, BFree Foods, Beyond Meat, and plant-based products from Don Lee Farms. “Customers are requesting more plant-based options to incorporate into their diets,” said Publix Director of Communications Maria Brous. “By developing these meatless products under our trusted private-label GreenWise brand, we are offering our customers high-quality options to support their lifestyle.” Publix …