Grounded People

Grounded People winter boots

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Shoes

Grounded People Apparel launches Vegan, Ethical Winter Boot Collection

Grounded People Apparel Inc (CSE: SHOE), a Canadian ethical footwear company, presents the new All SZN Boot Collection. Grounded states this strategic move is also expected to strengthen customer loyalty and brand reputation, as it plans to make a name for itself in the multi-billion dollar winter footwear market and fill a niche for fashionable and sustainable winter footwear alternatives. With the goal of minimizing the fashion industry’s environmental footprint, Grounded’s 100% PETA APPROVED “All SZN Boot Collection” uses natural rubber and a vegan microfibre called OnMirco, an eco-friendly vegan leather microfiber. The launch comes after two notable, sustainable vegan footwear releases this year, following Grounded’s $2.5M raise this January. In March, the brand released a line of shoes crafted from recycled materials such as …

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Grounded People Shoes

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Shoes

Canada’s Grounded People Launches Vegan Suede and Leather Shoes, Produced in “World’s Only” 100% Vegan Factory

Grounded People Apparel Inc. of Vancouver, Canada (CSE: SHOE), today announces the launch of its first-ever cruelty-free leather and suede shoes, which are produced in what the brand claims is the world’s only 100% vegan factory, located in Brazil. The Oli is a grey cruelty-free suede shoe while the Mika features vegan white leather and an outsole made from all-natural gum. Grounded People says that its iconic Lee shoe, made from 100% recycled cotton and rubber from rubber trees, is now available again due to popular demand. Also noteworthy is its collection launched in the US and Canada this March, composed of footwear crafted from recycled materials such as used car tires and volcanized natural rubber. Grounded People’s products are 100% PeTA-approved vegan and are manufactured …

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Grounded People Shoes

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Fashion, Design & Beauty

Grounded People Launches São Paulo Shoe Collection Made From Recycled Car Tires

Canadian fashion brand Grounded People (CNSX: SHOE)  announces its new unisex São Paulo collection is launching to customers throughout the US and Canada.  Named in recognition of São Paulo, Brazil – the state in which the shoes are manufactured – the collection is crafted from recycled materials and features high-top and low-cut styles in black and khaki colors. As part of the brand’s dedication to sustainability, the Collection features shoes with extra-durable outsoles made from used car tires (black) or volcanized natural rubber (khaki) to provide improved comfort and traction. The shoes also offer all-metal D hooks to provide reliability when lacing up and 100% recycled cotton, Grounded People says. Prices start at US $219, and the shoes are backed by the brand’s “industry-disrupting” five-year warranty …

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Grounded People Vegan Shoes

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Investments & Finance

Canada’s Grounded People Raises $2.5M to Expand ‘Industry-Leading’ Ethical Footwear

Ethical fashion brand Grounded People (CNSX: SHOE) announces it has received a “significant breakthrough” investment of $2.5M in capital from Vancouver-based Right Season Investments Corp. The brand, which specializes in fair wage and sustainable vegan shoes, says the capital will strengthen its leadership position and help expand its portfolio and distribution. In addition, Grounded People is preparing to launch a redesigned website and new collection of sustainable shoes beginning Friday, January 20th.  Known for its trendy unisex shoes, Grounded People says its line features ethically sourced, eco-conscious materials, produced in fair wage conditions. The brand’s PETA-approved footwear is almost entirely handmade from recycled materials in Brazil, in one of the world’s only exclusively vegan shoe factories.  The company adds it uses Blockchain technology for complete …

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