Growthwell Foods

Singaporean plant-based brand HAPPIEE! has launched its frozen seafood and meat analogs in the UK

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Retail & E-Commerce

Singapore’s HAPPIEE! Introduces “Mouth-Watering” Seafood Range in the UK

Singaporean plant-based brand HAPPIEE! has launched its frozen seafood and meat analogs in the UK, marking its expansion into international markets. The company secured a listing with Ocado online supermarket and has announced plans to launch at Tesco nationwide in the coming months.  The brand’s frozen range includes breaded and plain shrimp, breaded calamari rings, squid rings, and one meat analog: lamb shawarma, described as tender and delicious. The seafood range, according to the company, offers “the mouth-watering flavours of the sea.” All the products are GMO, cholesterol and additives-free, high in fibre, and low in calories. HAPPIEE! uses konjac flour for its fish products and soy, potato, or wheat protein for both alternatives.  The frozen category continues to grow in the UK. Tesco’s data reveals that a third …

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a range of food made with chickpea protein and a bowl with tomatoes and lettuce set on a table

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Investments & Finance

New ChickP CEO Completes $8M Series A as Production Doubles 

ChickP, the Israeli food tech specializing in chickpea protein, has announced a new CEO as its $8 million Series A funding round comes to a close. Liat Lachish Levy comes on board as CEO as the startup also announces a doubling of annual production capacity.  With ChickP recently expanding into the APAC region with the launch of a new office in Singapore, the $8 million Series A funding round, plus earlier investments totaling $10M, will allow the company to accelerate growth and reach its global goals. ChickP recently doubled the annual production capacity of its concentrated non-GMO, chickpea protein isolate, as it scaled up products such as its one-to-one egg yolk replacement. The funding round included new investors and was backed by strategic partner Growthwell …

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Growthwell Foods Launches HAPPIEE

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Products & Launches

Growthwell Foods Launches HAPPIEE!, a New Plant-Based Chicken and Fish Range

Singaporean alt-meat company Growthwell Foods launches HAPPIEE!, its latest plant-based line. Growthwell Foods, a leading Southeast Asian producer of meat alternatives, has unveiled a new product range. Called HAPPIEE!, it consists of four plant-based products — Chickiee Nuggets, Chickiee Popcorn, Fishiee Sticks, and Fishiee Patties. The chicken alternatives are made with soy, and the fish alternatives with the Southeast Asian plant konjac. The HAPPIEE! range is manufactured at Growthwell’s new Innovation and R&D Manufacturing Centre, which is Singapore’s first fully automated large-scale production line for plant-based products. It contains one of the country’s first HME (high moisture extrusion) lines, significantly improving the texture of the new product range. HAPPIEE! products will be available at selected FairPrice and Cold Storage outlets, as well as several restaurants …

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Growthwell Foods

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Investments & Finance

Growthwell Foods Raises $22M, Looks to Accelerate Asian Alt Seafood and Chicken Segments

After recently announcing its strategic partnership with Indoguna, alt meat and seafood producer Growthwell Foods has now raised $22 million in a Series A funding round. At almost 3x of what was raised during its seed round of 2019, Singapore’s Growthwell is ramping up its production and distribution capacity as it looks to accelerate its business expansion. “We believe our current series A fund raising round is one of the largest in the Southeast Asia food tech space and we will continue to trail blaze plant nutrition in Asia” The $22 million Series A funding will be used to grow product development efforts within the region and fund Growthwell’s vision to become Asia’s leading plant nutrition food tech company. The company has the vision of …

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Company News

Plant-Based Producer Growthwell Foods Partners With Meat & Seafood Supplier Indoguna

Growthwell Foods, a leading manufacturer of plant-based meat and seafood for the Southeast Asian market since 1989, has announced a strategic partnership Indoguna, a provider of meats and seafood operating for two decades with a presence in Singapore, Cambodia, and Dubai. As we reported in April 2020, Growthwell Foods secured US$8 million in a funding round led by Singaporean holding company Temasek to accelerate growth. Bolstered by this newly formed partnership, the company is now able to further extend its reach in the Food and Beverage Industry and aims to bring its offerings to even more hotels, individual cafés, and restaurants. “Over the years, we have witnessed an encouraging movement towards more sustainable and healthy food solutions,” says Melissa Ng, Senior Business Development Manager, Indoguna …

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