According to The Drum, animal rights organization, PETA, has ended its long-running ‘I’d Rather Go Naked Than Wear Fur’ campaign. The global advertising sensation had featured feminists, actors, supermodels, artists, indie rock bands, and more.
Billie Eilish Teams Up with Gucci to Debut Iconic Horsebit Bag in Animal-Free Material
Luxury fashion house Gucci announces the launch of its latest iteration of the iconic Horsebit 1955 bag, this time crafted in Demetra, an animal-free alternative material that Gucci has developed in-house. Developed over two years by Gucci’s team of technicians and artisans, Demetra is composed of 75% plant-derived raw materials, including bio-based polyurethane made from non-GMO wheat and corn, plant-based viscose, and wood pulp. This marks the first time that Gucci has used the Demetra material to recreate one of its bags, and the launch is accompanied by a campaign featuring musician Billie Eilish. Eilish, known for her commitment to a vegan lifestyle, told Vogue, “I am honored to be part of Gucci’s evolution in rethinking tradition. It’s a new understanding, and one that isn’t …
