HappyVore Aims to “End the Meat vs Vegetable War” With Unique New Products
French plant-based company HappyVore has launched two new products catering to the growing demand for plant-based foods made with less processed ingredients. Called Croq’Coulis, the products are said to provide a “multisensory experience”, featuring a runny filling and an outer layer of vegetables and pea protein sprinkled with poppy seeds. The two flavours are eggplant (aubergine) with a tomato and sweet potato filling and carrot with a coconut curry filling. Happyvore said it took inspiration for the products from an unusual source — desserts such as chocolate fondant and ice cream. On LinkedIn, CEO and co-founder Guillaume Dubois joked that the products could bring about “the end of the meat vs vegetable war” by providing plant-based options that do not directly mimic meat. The Croq’Coulis …