After recently expanding into the Middle Eastern market, UK plant-based producer VBites is aiming to launch micro-factories across the world to enable sustainable regional production. The vegan brand is owned and operated by entrepreneur and activist Heather Mills, who has announced major expansion plans for the company.
Heather Mills’ VBites Plant Creates Hundreds of Jobs Amid German Food Giant Investment
Heather Mills’ VBites plant in Peterlee, UK is set to create over 320 new jobs in the area following a multimillion-pound partnership with food giant Pfeifer & Langen. The German food conglomerate has entered into a strategic partnership with the plant-based producer, purchasing 25.1% of VBites. The new Peterlee plant will now expand production after the Pfeifer & Langen announcement. The minority stake owner specializes in large-scale food manufacturing and is the parent company of Intersnack – which has an annual turnover of €2 billion. The partnership with VBites will complement Pfeifer & Langen’s previous investment in German pea-protein brand Endori Producer of vegan meat, seafood, and dairy products, VBites has experienced impressive growth over the last year and currently exports to more than 20 …