Industry giant Kellogg’s has announced it will invest $43 million to expand a manufacturing plant in Zanesville, Ohio, which is dedicated to the company’s plant-based Morningstar Farms range. By making the investment, the company is reacting to the growing market potential for plant-based products in the US, as 54% of Americans are trying to eat less animal protein.
MorningStar Farms’ New Incogmeato Chick’n Patties Include First-Ever Vegan Eggo Waffles
Kellogg’s-owned MorningStar Farms announces it is rolling out two new plant-based chicken products throughout the rest of 2022. One of the products will feature the first vegan waffle ever created by Kellogg’s iconic breakfast brand Eggo. New entrees Sold through MorningStar’s Incogmeato line, the new chicken additions feature the Plant-Based Hot and Spicy Crispy Chik’n Filet, plus the Chik’n and Eggo Liege Style Waffle Sandwich. According to the brand, the Hot Crispy Chik’n offers a juicy inside with a crispy, crunchy exterior. The item is available in packages of four filets, with each filet containing 29% less fat than conventional chicken filets (12 g total fat per serving vs. 8 g), and 17 g of plant protein. The Chik’n and Eggo Liege Style Waffle Sandwich is …