Laird Superfood Bright Cups

©Laird Superfood

Beverages

Laird Superfood Launches Bright Cups – Compostable Coffee Pods Made With 85% Coffee Waste

Laird Superfood, a leading brand of functional coffee and superfood creamers, announces it has entered the single-use coffee pod category with Bright Cups. An eco-friendly alternative to conventional coffee pods, Bright Cups are compatible with most single-serve coffee machines and made from plant-derived, BPI-certified materials. Bright Cups are currently available online through Laird’s website and on Amazon starting in May. Bright Cups features Laird’s best-selling Focus Mushroom Coffee, made from high-altitude coffee beans, blended with Lion’s Mane mushroom extracts and adaptogens.  Coffee chaff According to the brand, about 12 billion single-serve coffee pods are purchased every year, with the great majority ending up as waste in landfills. To reduce the environmental impact of Bright Cups, the pods are composed of 85% coffee chaff – the natural …

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Laird Superfood founder

©Laird Superfood

Products & Launches

Surf’s Up! Laird Superfood Launches New Aloha Product Range as Sales Rise 35% 

Known for its plant-based coffee creamers and superfood powdered products, Laird Superfood is set to launch its new range of Oat & Macadamia-based milk and creamer products. Co-founded by famous big-wave surfer Laird Hamilton, the brand’s latest release marks its first non-coconut-based creamer. Prioritizing sustainability and whole-food ingredients, the range features Aloha Oat & Macadamia Nut Superfood Creamer, a plant-based oat milk creamer inspired by the flavors of Hawaii, available for purchase now. Available from June 24th, Laird Superfood will also add its first-ever powdered milk product to the range – Aloha Oat & Macadamia Plant-Based Powdered Milk.  Despite being a relatively small and young business, Laird Superfood opted for an IPO last year after previously raising funds of $51 million from investors such as …

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